Family Business Director

Corporate Finance & Planning Insights for Multi-Generational Family Businesses

M&A Planning & Strategy

How to Sell Your Family Business

Selling a business is a three-step process. In reality, each of the phases overlaps to some degree, making the process more of a continuum than a finite set of procedures. A turnkey, orderly process typically requires four to six months.  Ultimately, the collective team goal as a family business is to win the race, whether it be at the pace of the hare or the tortoise. In this week’s post, we take a deeper dive into those three phases and what that may look like for you and your family business when the time comes.

Current Events Planning & Strategy Special Topics

Review of Key Economic Indicators for Family Businesses

As we approach the middle of the year, uncertainty in the U.S. economy remains elevated, making this a good time for family businesses to return to the fundamentals and review key macroeconomic indicators from the first quarter of 2025 and into the second quarter. This week’s post provides a brief look at these trends and their implications, as well as some key risks in the U.S. economy to stay aware of through the balance of 2025. 

Planning & Strategy Shareholder Engagement

The Quest for Shareholder Alignment

At their best, multi-generation family businesses foster superior outcomes for shareholders, employees, customers, suppliers, and the communities in which they operate. Those are powerful incentives for maintaining family control of businesses across generations and through decades. Yet this remains the exception rather than the rule. Why? Enterprising family businesses that don’t have shareholder alignment around key issues cannot expect to last.

In this week’s post, we identify three principal financial questions around which shareholder alignment is essential for enterprising families.

Current Events Planning & Strategy

Value Amidst Uncertainty

How Will Your Family Business Fare If a Recession Sets In?

The uncertain macroeconomic environment is prompting corporate managers to consider how a recession would influence their businesses. So, now is a good time to highlight this theme and for family business directors to consider the same. How will your family business fare if a recession sets in, and how are expectations affecting the value of your family business today? When discussing value, we find it helpful to group expectations into three primary categories: cash flow, risk and return, and growth.

Shareholder Engagement Special Topics

Video: Corporate Finance in 30 Minutes

Last week, we released our newest booklet, “Corporate Finance in 30 Minutes: A Guide for Family Business Directors and Shareholders.” Whether you read the digital copy, requested a physical booklet, or haven’t gotten a chance to look at it yet, here is a short video where Travis Harms discusses those three fundamental corporate finance questions that help family business shareholders understand the basics of corporate finance and ultimately result in more engaged and valuable shareholders.

Special Topics

Corporate Finance in 30 Minutes

A Guide for Family Business Directors and Shareholders

We are excited to offer our readers a physical version of our piece, “Corporate Finance in 30 Minutes: A Guide for Family Business Directors and Shareholders.” We have put this piece together to give family business directors and shareholders a vocabulary and conceptual framework for thinking about strategic corporate finance decisions. We hope this provides a helpful resource for you and your fellow directors & shareholders.

Shareholder Engagement Special Topics

Understanding Family Ownership Roles

Family businesses are uniquely positioned to leverage the skills, goals, and offerings of their family owners. Some family owners may have different priorities, like creating a legacy, maximizing their return, or simply building a career. As a family business director, knowing these different goals and the types of owners that make up the family business shareholder group is key, and engages and enables the owners who may want to expand their role and contribution.

Valuation

Does Your Family Business Have More Than One Value?

It is understandably frustrating for family business directors when the simple question — what is our family business worth? — elicits a complicated answer. While we would certainly prefer to give a simple answer, the reality that a business valuation attempts to describe is not simple. In this week’s post, we demonstrate why the answer to that question depends on why the question is being asked.

Current Events Shareholder Liquidity

Market Volatility & Shareholder Liquidity

Recent volatility in economic policy has contributed to stock market volatility. Of the 16 market trading days since “Liberation Day,” the S&P 500 has registered 11 daily index changes greater than 1%. A recent article on Bloomberg.com, “Billionaires Seek to Take Companies Private as Market Melts,” describes how some of the world’s wealthiest families are responding to the volatility. The theme of the article reminded us of the Owner Strategy triangle, and the benefits of being private which we see many of our family business clients take advantage of every day.

Planning & Strategy Shareholder Engagement

Next Gen Up

The transition to the next generation has been one of the main impediments to family businesses trying to establish a multigenerational enterprise. For many family businesses, this transition can be rocky (and often unsuccessful) due to the next generation’s lack of exposure to the business and last-minute succession planning. As more members of the next generation express interest in the family business, proactive succession planning and next generation engagement will be more important than ever to keep them involved and prepare them for the transition to come.

Consulting Services

Family Business Advisory Services

Mercer Capital provides financial education services and other strategic financial consulting to family businesses