Lucas M. Parris
CFA, ASA-BV/IA
Senior Vice President
Lucas Parris, Senior Vice President, provides valuation and financial advisory services to business owners, families, management teams, attorneys, accountants, fiduciaries, and boards of directors. His practice focuses on complex valuation matters involving tax planning and compliance, financial reporting, corporate transactions, and strategic decision-making.
As a member of Mercer Capital's Gift, Estate & Income Tax Group, Lucas advises clients on valuations for gift and estate planning, income tax matters, wealth transfer strategies, and other tax-related issues involving privately held businesses and business interests.
Lucas also specializes in financial reporting valuations for public and private companies, providing fair value analyses related to goodwill and intangible assets, purchase price allocations, stock-based compensation, and illiquid financial instruments.
Lucas leads Mercer Capital's Insurance Industry Team, providing valuation and advisory services to insurance agencies, brokerages, underwriters, and other insurance-related businesses. He also has experience with fairness and solvency opinions and employee stock ownership plans.
Lucas has served as an expert witness in valuation-related disputes and has provided deposition and arbitration testimony involving business valuation and economic damages matters. His valuation opinions have been reviewed by each of the Big Four accounting firms and various regulatory authorities, including the Internal Revenue Service.
Professional Memberships
The CFA Institute
The American Society of Appraisers
Professional Designations
Chartered Financial Analyst (The CFA Institute)
Accredited Senior Appraiser – Business Valuation / Intangible Assets (The American Society of Appraisers)
Education
Vanderbilt University, Nashville, Tennessee (B.A., 2004)
Authored Content
Gift and Estate Tax Planning Considerations for Insurance Brokerage Owners and Investors
Value Matters® June 2026
Complex Capital Structures in Transfer Tax Planning: A Valuation Perspective
WEBINAR REPLAY: Complex Capital Structures in Transfer Tax Planning - A Valuation Perspective
Value Focus: Insurance Industry | First Quarter 2026
Value Focus: Insurance Industry | Fourth Quarter 2025
Value Focus: Insurance Industry | Third Quarter 2025
Value Focus: Insurance Industry | Second Quarter 2025
Relative Total Shareholder Return Compensation
Financial Reporting Flash: Issue 2, 2025
Goodwill Impairment Troubles Cost UPS $45 Million
Financial Reporting Flash: Issue 1, 2025
Value Focus: Insurance Industry | First Quarter 2025
Value Focus: Insurance Industry | Fourth Quarter 2024
Value Focus: Insurance Industry | Third Quarter 2024
Value Focus: Insurance Industry | Second Quarter 2024
Is It Time to Eat the Golden Goose?
Bank Watch: May 2024
What to Look for in a Purchase Price Allocation
Financial Reporting Flash: Issue 5, 2024
Pay Versus Performance: What’s New in Year 2?
Pay Versus Performance: What’s New in Year 2?
Financial Reporting Flash: Issue 2, 2024
Goodwill Impairments Are on the Rise. Surprised?
Goodwill Impairments Are on the Rise. Surprised?
Financial Reporting Flash: Issue 1, 2024
Value Focus: Insurance Industry | First Quarter 2024
5 Things to Know About the SEC’s New Pay Versus Performance Rules
WHITEPAPER | Understand the Value of Your Insurance Brokerage
Goodwill Impairment Testing in Uncertain Times
2020 Fair Value Update and Outlook
How to Perform a Purchase Price Allocation for an E&P Company
Valuation Methods for Private Company Equity-Based Compensation
$475 Million Bargain Purchase Leads to a SEC Settlement
How to Perform a Purchase Price Allocation for an Exploration and Production Company
Noncompete Agreements for Section 280G Compliance
Mercer Capital’s Value Matters® 2007-03