Z. Christopher Mercer

FASA, CFA, ABAR

Chairman

Z. Christopher Mercer is the Chairman of Mercer Capital. Chris began his valuation career in the late 1970s. He has prepared, overseen, or contributed to hundreds of valuations for purposes related to tax, ESOPs, buy-sell agreements, and litigation, among others. In addition, he has served on the boards of directors of several private companies and one public company. He enjoys working with business owners to address ownership transition issues.

Chris has extensive experience in litigation engagements including statutory fair value cases, divorce, and numerous other matters where valuation issues are in question. He is also an expert in buy-sell agreement disputes.

Chris is a prolific author on valuation-related topics and a frequent speaker on business valuation issues for national professional associations and other business and professional groups.

Books authored by Chris include:

  • Business Valuation: An Integrated Theory, Third Edition (John Wiley & Sons, Inc., 2020) with Travis W. Harms, CFA, CPA/ABV

  • Unlocking Private Company Wealth: Proven Strategies and Tools for Managing Wealth in Your Private Business (Peabody Publishing, 2014)

  • Buy-Sell Agreements for Closely Held and Family Business Owners: How to Know Your Agreement Will Work Without Triggering It (Peabody Publishing, 2010)

  • Business Valuation: An Integrated Theory, Second Edition (John Wiley & Sons, Inc., 2008) with Travis W. Harms, CFA, CPA/ABV

  • Buy-Sell Agreements: Ticking Time Bombs or Reasonable Resolutions? (Peabody Publishing, LP, 2007)

  • Valuing Shareholder Cash Flows: Quantifying Marketability Discounts (Peabody Publishing, LP, 2005)

  • Valuing Enterprise and Shareholder Cash Flows: The Integrated Theory of Business Valuation (Peabody Publishing, LP, 2004)

  • Quantifying Marketability Discounts (Peabody Publishing, LP, 2001, & 1997)

  • Valuing Financial Institutions (Business One Irwin, 1992)

Professional Activities

  • International Valuation Standards Council

    • Member of the Professional Board (2011 to 2014)

  • American Society of Appraisers

    • College of Fellows (2016 to Present)

    • Chairman of the Standards Sub-Committee (2007 to 2011)

    • Member of the Standards Sub-Committee (1990 to 2005)

    • Elected Member, Business Valuation Committee (1990-1996)

    • Vice-Chairman, International Board of Examiners (1991-1994)

  • The CFA Institute

  • National Speakers Association, Member

  • Memphis Society of Financial Analysts

  • The Value Examiner, Editorial Advisory Board

  • Financial Valuation and Litigation Expert, Editorial Advisory Board

  • Business Valuation Review (American Society of Appraisers)

    • Contributing Columnist

    • Editorial Review Board (1995 to 2002)

Professional Designations

  • Chartered Financial Analyst (The CFA Institute)

  • Accredited Senior Appraiser, Fellow (The American Society of Appraisers)

  • Accredited in Business Appraisal Review (The National Association of Certified Valuators and Analysts)

Education

  • Vanderbilt University, Nashville, Tennessee (M.A., Economics, 1971)

  • Stetson University, Deland, Florida, (B.A., Economics, cum laude, 1968)

Authored Content

Financial vs. Strategic Buyers
Financial vs. Strategic Buyers
Understanding the differences between financial and strategic buyers is critical when selling a business. While financial buyers focus on cash flow, leverage, and exit returns, strategic buyers evaluate how an acquisition fits into their long-term plans and may pay premiums for synergies. The right buyer ultimately depends on the seller’s goals—whether maximizing price, preserving employees, or remaining involved post-transaction.
6 Ways to Evaluate Business Value
6 Ways to Evaluate Business Value
Along the road to building the value of a business it is necessary, and indeed, appropriate, to examine the business in a variety of ways.
New Book: "Buy-Sell Agreements: Valuation Handbook for Attorneys"
New Book: "Buy-Sell Agreements: Valuation Handbook for Attorneys"
We are excited to share the release of our latest book Buy-Sell Agreements: Valuation Handbook for Attorneys authored by Z. Christopher Mercer, FASA, CFA, ASA and published by the American Bar Association. This week, we share an excerpt from the book that discusses what you can expect to find in the full copy. Whether you are an attorney who advises clients on their buy-sell agreements or are a party to a buy-sell agreement, you will find important information in this book.
"Buy-Sell Agreements: Valuation Handbook for Attorneys" Now Available
"Buy-Sell Agreements: Valuation Handbook for Attorneys" Now Available
We are excited to share the release of our latest book Buy-Sell Agreements: Valuation Handbook for Attorneys authored by Z. Christopher Mercer, FASA, CFA, ASA and published by the American Bar Association. This week, we share an excerpt from the book that discusses what you can expect to find in the full copy. Whether you are an attorney who advises clients on their buy-sell agreements or are a party to a buy-sell agreement, you will find important information in this book. You can purchase your copy of the book here.
Supreme Court Upholds Connelly
Supreme Court Upholds Connelly
The primary takeaway from Connelly is that life insurance received at the death of a shareholder is a corporate asset that adds to the value of the company for federal gift and estate tax purposes.
Supreme Court Upholds Connelly
Supreme Court Upholds Connelly
Life Insurance Proceeds and Redemption Obligations in Buy-Sell Agreements
Fair Market Value and the Nonexistent Marketability Discount for Controlling Interests
Fair Market Value and the Nonexistent Marketability Discount for Controlling Interests
This article discusses the concept of fair market value and its various effects. First, we explain what fair market value means. Then, we explore the hypothetical negotiations between potential buyers and sellers when determining fair market value and the implications of these discussions.
Fair Market Value and the Nonexistent Marketability Discount for Controlling Interests
Fair Market Value and the Nonexistent Marketability Discount for Controlling Interests
This article discusses the concept of fair market value and its various effects.
(More) Lessons for Family Business Directors
(More) Lessons for Family Business Directors

From the Failure of Silicon Valley Bank

This week, we are pleased to feature a guest post from our firm’s founder, Chris Mercer. Before establishing Mercer Capital in 1982, Chris worked in the banking industry, and in its early days (during the height of the Savings & Loan crisis), many of the firm’s clients were troubled financial institutions. In this post, Chris brings his decades of experience to bear in analyzing the failure of Silicon Valley Bank and identifies four critical lessons for family business directors, regardless of industry. We hope you enjoy it!
10 Ideas for Experts When Preparing for Depositions
10 Ideas for Experts When Preparing for Depositions
The central idea behind preparing for an expert deposition is to be sure that the expert is as ready as possible. Preparation is essential for experts to give good depositions.
Mercer Capital’s Value Matters 2020-04
Mercer Capital’s Value Matters® 2020-04
A “Grievous” Valuation Error
When Is Our Next Turning Point Breakfast?
When Is Our Next Turning Point Breakfast?

Is Your Closely Held or Family Business at a Turning Point and Do You Need to Talk?

About a year ago now, I flew to a major city to have breakfast with a client and friend of many years who is second-generation chairman, CEO, and lead family member of a very successful, third-generation family business.  We have worked for this client for about 30 years.Prior to that breakfast, my client and I had had two or three significant discussions about ownership and management transitions and shareholder liquidity.  At breakfast, he had important things on his mind about shareholder liquidity for himself and his immediate family, for his second-generation siblings, and for other significant shareholders of this successful private company. He was leaving the country that day for some time and faced an important board meeting upon his return.  He wanted to talk, and so we did over a lingering breakfast early on a Sunday morning in a city distant from Memphis.I had been speaking with his chief internal adviser (and client and friend) about similar things for some time.  But things hadn't quite clicked at this point for all the parties. The chairman wanted to talk privately.What I was recommending was a significant stock repurchase from family members and other significant owners, a special dividend, or a combination of the two strategies for private company liquidity. Because of my familiarity with the company over many years, I knew that the transaction I was suggesting could be financed by the company with reasonable risk.About mid-year 2019, the company engaged in a substantial share repurchase and special dividend combination transaction. I should add that the transaction occurred at Mercer Capital's appraised price, as had all previous transactions in the company's stock for many years (to the tune of perhaps $200 million or more over the years).  The special dividend benefited all shareholders pro rata.  Combined with the stock repurchase plan, which was available to family and non-family shareholders, the special dividend dampened the dilution of the buyback for family shareholders who sold shares,  and provided a one-time liquidity event for all shareholders. Existing shareholders and qualifying employees were simultaneously offered the opportunity to purchase shares.  As I said, it was a significant transaction.Lest anyone think I'm suggesting I did all this, I did not.  The company's extremely capable financial staff planned the details of the transaction, checked the boxes for any tax-related issues, arranged its financing, and executed its many details flawlessly.  My role was more on the conceptual side and in helping the parties see the near-term and long-term benefits of such a transaction.Yesterday, I received an email from my friend, literally out of the blue.  The subject of the email was: when is our next turning point breakfast?The short text touched my heart. I've been working with company clients for going on 40 years (ouch!).  I've done a great deal of litigation work over the years, but the satisfaction of that cannot compare with helping private company clients achieve their goals and objectives for management and ownership succession, and for liquidity for owners now, before anyone has to sell a company.The text was very short.We did everything you said to do at breakfast at the [hotel] --  it changed our lives -- when can we do that again? -- NameWell, Name, we can do that as soon as we can make our schedules align.I have to say, that email yesterday morning , was the most gratifying thank you I have ever received from a client.If you are at a turning point in your business life, perhaps it is time for a turning point breakfast -- or lunch or meeting or dinner.  We are available here at Mercer Capital to discuss your family business needs in confidence.  That conversation might actually be a turning point for you, your family, and your other owners.
Mercer Capital’s Value Matters 2020-02
Mercer Capital’s Value Matters® 2020-02
COVID-19 and the Value of Your Business
Valuation Assumptions Influence Valuation Conclusions: How to Understand the Reasonableness of Individual Assumptions and Conclusions
Valuation Assumptions Influence Valuation Conclusions: How to Understand the Reasonableness of Individual Assumptions and Conclusions
In contested divorces where one or both spouses own a business or a business interest with significant value, it is common for one or both parties to retain a business appraiser to value the marital business interest(s). It is not unusual for the valuation conclusions of the two appraisers to differ significantly, with one significantly lower/higher than the other.What is a client, attorney, or judge to think when significantly different valuation conclusions are present? The answer to the reasonableness of one or both conclusions lies in the reasonableness of the appraisers’ assumptions. However, valuation is more than “proving” that each and every assumption is reasonable. Valuation also involves proving the overall reasonableness of an appraiser’s conclusion.A short example will illustrate this point and then we can address the issue of individual assumptions. In the following example, we see three potential discount rates and resulting price/earnings (“P/E”) multiples. Let’s assume that for the subject company in this example, there is significant market evidence suggesting that similar companies trade at a P/E in the neighborhood of 10x earnings.In the figure below, we look at the assumptions used by appraisers to “build” discount rates. We show differing assumptions regarding four of the components, and none of the differing assumptions seems to be too far from the others. So, we vary what are called the equity risk premium (“ERP”), the beta statistic, which is a measure of riskiness, the small stock premium (“SSP”), and company-specific risk.The left column (showing the low discount rate of 9.6% and a high P/E multiple of 15.2x) would yield the highest valuation conclusion. The right column (showing the high discount rateof 16.6% and the low P/E of 7.4x) would yield a substantially lower conclusion. That range is substantial and results in widely differing conclusions.However, as stated earlier, market evidence suggests that companies like our example are worth in the range of a 10x earnings. In our example, the assumptions leading to a P/E in the range of 10x are found in the middle column.In either case, appraisers might have made a seemingly convincing argument that each of their assumptions were reasonable and, therefore, that their conclusions were reasonable. However, the proof is in the pudding. Neither the low nor the high examples yield reasonable conclusions when viewed in light of available market evidence.So, as we discuss how to understand the reasonableness of individual valuation assumptions in divorce-related business appraisals, know also that the valuation conclusions must themselves be proven to be reasonable. That’s why we place a “test of reasonableness” in every Mercer Capital valuation report that reaches a valuation conclusion.Now, we turn to individual assumptions.Growth RatesGrowth rates can impact a valuation in several ways. First, growth rates can explain historical or future changes in revenues, earnings, profitability, etc. A long-term growth rate is also a key assumption in determining a discount rate and resulting capitalization rate.Growth rates, as a measure of historical or future change in performance, should be explained by the events that have occurred or are expected to occur. In other words, an appraiser should be able to explain the specific events that led to a certain growth rate, both in historical financial statements and also in forecasts. Companies experiencing large growth rates from one year to the next should be able to explain the trends that led to the large changes, whether it is new customers, new products being offered, loss of a competitor, an early-stage company ramping up, or other pertinent factors. Large growth rates for an extended period of time should always be questioned by the appraiser as to their sustainability at those heightened levels.A long-term growth rate is an assumption utilized by all appraisers in a capitalization rate. The long-term growth rate should estimate the annual, sustainable growth that the company expects to achieve. Typically, this assumption is based on a long-term inflation factor plus/minus a few percentage points. Be mindful of any very small, negative, or large long-term growth rate assumptions. If confronted with one, what are the specific reasons for those extreme assumptions?AnnualizationIn the course of a business valuation, appraisers normally examine the financial performance of a company for a historical period of around five years, if available. Since business valuations are point-in-time estimates, the date of valuation may not always coincide with a company’s annual reporting period.Most companies have financial software with the capability to produce a trailing twelve month (“TTM”) financial statement. A TTM financial statement allows an appraiser to examine a fullyear business cycle and is not as influenced by seasonality or cyclicality of operations and performance during partial fiscal years. The balance sheet may still reflect some seasonality or cyclicality. Note if the appraiser annualizes a short portion of a fiscal year to estimate an annual result. This practice could result in inflating or deflating expected results if there is significant seasonality or cyclicality present. At the very least, the annualized results should be compared with historical and expected future results in terms of implied margins and growth.ForecastsDepending on the industry or where the company is in its business life cycle, a forecast may be used in the valuation and the discounted cash flow method (“DCF”) may be used.Most forecasts are provided to appraisers by company management. While appraisers do not audit financial information provided by companies, including forecasts, the results should not be blindly accepted without verification against the company’s and its industry’s performance.During the due diligence process, appraisers should ask management if they prepare multiple versions of forecasts. They should also ask for prior years’ forecasts in order to assess how successful management has been in estimations as compared to actual financial results. Be mindful of appraisers that compile the forecasts themselves and make sure there is some discussion of the underlying assumptions.Divorce Recession“Divorce recession” is a term to describe a phenomenon that sometimes occurs when a business owner portrays doom and gloom in their industry and for current and future financial performance of the company. As with other assumptions, an appraiser should not blindly accept this outlook.An appraiser should compare the performance of the company against its historical trends, future outlook, and the condition of the industry and economy, among other factors. Be cautious of an appraisal where the current year or ongoing expectations are substantially lower, or higher for that matter, than historical performance without a tangible explanation as to why.Industry ConditionsMost formal business valuations should include a narrative describing the current and expected future conditions of the subject company’s industry. An important discussion is how those factors specifically affect the company. There could be reasons why the company’s market is experiencing things differently than the national industry. Industry conditions can provide qualitative reasons why and how the quantitative numbers for the company are changing. Look carefully at business valuations that do not discuss industry conditions or those where the industry conditions are contrary to the company’s trends.Valuation Techniques Specific to the Subject Company’s IndustryCertain industries have specific valuation methodologies and techniques that are used in addition to general valuation methodologies. Several of these industries include auto dealers, banks, healthcare and medical practices, hotels, and holding companies. It may be difficult for a layperson reviewing a business valuation to know whether the methods employed are general or industry-specific techniques. An attorney or business owner should ask the appraiser how much experience they have performing valuations in a particular industry. Also inquire if there are industry-specific valuation techniques used and how those affect the valuation conclusion.Risk FactorsRisk factors are all of the qualitative and quantitative factors that affect the expected future performance of a company. Simply put, a business valuation combines the expected financial performance of the subject company (earnings and growth) and its risk factors. Risk factors show up as part of the discount rate utilized in the business valuation.Like growth rates, there is no textbook that lists the appropriate risk factors for a particular industry or company. However, there is a reasonable range for this assumption.Be careful of appraisals that have an extreme figure for risk factors. Make sure there is a clear explanation for the heightened risk.MultiplesAnother typical component of a business valuation is the comparison and use of market multiples while utilizing the market approach. Multiples can explain value through revenues, profits, or a variety of performance measures. One critique of market multiples is the applicability of the comparable companies used to determine the multiples. Are those companies truly comparable to the subject company?Also, how reliable is the underlying comparable company data? Is it dated? How much information on the comparable companies or transactions can be extracted from the source? This critique can be fairly subjective to the layperson.Another critique could be the range of multiples examined and how they are applied to the subject company. As we have discussed, take note of an appraisal that applies the extreme bottom or top end of the range of multiples, or perhaps even a multiple not in the range. Be prepared to discuss the multiple selected and how the subject company compares to the comparable companies selected.Time Periods ConsideredEarlier we stated that a typical appraisal provides the prior five years of the company’s financial performance, if available. Be cautious of appraisals that use a small sample size, e.g. the latest year’s results, as an estimate of the subject company’s ongoing earnings potential without explanation. The number of years examined should be discussed and an explanation as to why certain years were considered or not considered should be offered.Some industries have multi-year cycles (further evidence of the importance of a discussion of industry conditions and consideration of recognized industry-specific techniques in the appraisal).The examination of one year or a few years (instead of five years) can result in a much higher or lower valuation conclusion. If this is the case, it should be explained.ConclusionBusiness valuation is a technical analysis of methodologies used to arrive at a conclusion of value for a subject company. It can be difficult for a client, attorney, or judge to understand the impact of certain individual assumptions and whether or not those assumptions are reasonable. In addition to a review of individual assumptions, the valuation conclusion should be reasonable.If the divorce case warrants, hire an appraiser to perform a business valuation. If the case or budget does not allow for a formal valuation, it may be helpful to hire an appraiser to review another appraiser’s business valuation at a minimum to help determine if the assumptions and conclusions are reasonable.Originally published in Mercer Capital’s Tennessee Family Law Newsletter, Second Quarter 2019.
Valuation Assumptions Influence Valuation Conclusions How to Understand the Reasonableness of Individual Assumptions and Conclusions
Valuation Assumptions Influence Valuation Conclusions: How to Understand the Reasonableness of Individual Assumptions and Conclusions
In contested divorces where one or both spouses own a business or a business interest with significant value, it is common for one or both parties to retain a business appraiser to value the marital business interest(s).
Case Study: Second-Generation Shareholders Achieve Long-Term Sustainability
Case Study: Second-Generation Shareholders Achieve Long-Term Sustainability
Since 1982, we have been observing and working with successful family companies. Over that period, there aren’t many family business scenarios the professionals at Mercer Capital haven’t seen.We bring that accumulated experience to bear in our assignments advising family businesses.In the following case study, we summarize a recent engagement. We received a call from a shareholder in a successful, second-generation family business as result of our publications regarding dividend policy.  The four second-generation owners had purchased the business from their parents a number of years earlier.Shareholders had differing views regarding the business, the future outlook, and dividend policy.The Company was in uncharted territory. The Company had been growing, the acquisition debt was nearly paid off, and the shareholders had differing views regarding the business, the future outlook, and the appropriate dividend policy.The second-generation owners had done some planning of their own, and the CEO, who had led the first-generation buyout and had run the Company for years, was looking to transition into a board and owner role after bringing on a non-family CEO.The EngagementIn addition to the three shareholders (each of whom served as directors), the Company had two outside board members with diverse operating and financial experience. So there were two questions for the shareholders and the board, from their differing perspectives.What portion of shareholder returns should come from dividends and what portion from expected capital appreciation?What dividend policy would be reasonable for the Company, given the development of outside management and the need for and opportunities for the Company to grow? Mercer Capital was retained to help the shareholders and directors address these questions. The engagement was divided into two phases.Phase I: Financial Discussion and EducationUnderstanding the Needs of All StakeholdersFirst, we met with the shareholders collectively and individually. The purpose was to understand their differing perspectives regarding future dividends from the business. We also spent time talking about the purpose of dividend policy and the various ways in which it could be implemented in a company like theirs.As the discussions ensued, it became clear that the four shareholders had differing personal perspectives and had followed differing personal investment plans leading to the current point.One of the shareholders had built a significant, multi-million dollar investment portfolio based on the small, incremental dividends that had been paid over the years that the Company was repaying acquisition debt to the parents. The other two shareholders had modest portfolios outside the business.There was a disparity in the level of shareholder liquidity outside the Company.  We realized that, given the then-current profitability of the business and the retirement of acquisition debt, the Company had substantial free cash flow and substantial value.We also met with the board of directors, which included the shareholders and the outside members.Recommendations to Address Shareholder Liquidity Now and in the FutureIn the first meeting, we suggested that it might be reasonable to consider a leveraged dividend recapitalization. The purpose of the recapitalization was to provide a substantial, after-tax nest egg of liquidity outside the business for the three shareholders, who owned the business equally.Dividends would rise or fall based on changes in value, which all the shareholders could agree was a reasonable benchmark.The discussion then turned to dividend policy on a going forward basis. Since the Company was a tax pass-through entity, the first policy consideration was that the Company should make quarterly distributions to the shareholders to pay for their pass-through tax liabilities. The question then shifted to identifying the appropriate policy for “economic distributions,” or dividends in excess of pass-through taxes.We explained that there were a number of potential policies for consideration. The policies would have to be adjusted to consider the magnitude of the leveraged dividend recapitalization and the prospects for growth. The potential policies included:Constant dividend payout ratio. This policy would call for a constant percentage of “net income” (after pass-through taxes) to be paid to shareholders.Constant dividend yield.  The board could set a target dividend yield (usually based on beginning value) to establish the annual dollar dividend. The yield could be determined based on reference to similar, publicly traded companies or through some other decision-making process.Annual dollar dividend. The dividend could be based on board judgment each year. This was not attractive to a couple of the shareholders who did not want to be in annual discussions with management regarding “dividends versus growth.” Upon reviewing our recommendations, the board elected to set a constant dividend yield target. Dividends would rise or fall based on changes in value, which all the shareholders could agree was a reasonable benchmark.Phase II: ImplementationGiven the Company’s history of profitable growth, the Company was able to obtain bank financing for a significant (but not reckless) leveraged dividend recapitalization.  All debt coverage ratios were easily attainable on a pro forma basis.  No shareholder guarantees were required.  The financing was straightforward and completed with little difficulty.The Company established a dividend yield for future economic dividends.  The yield was adjusted to account for the debt service on the recapitalization debt and to allow for adequate reinvestment for future growth.Outcome for the Shareholders and the CompanyThe engagement accomplished a number of important objectives.Shareholder Harmony: The shareholders worked together to develop a policy that was reasonable for each of them given their differing personal situations and objectives.Shareholder Diversification and Liquidity: The leveraged recapitalization enabled each shareholder to set aside a significant nest egg of liquidity independent of his or her ownership of the Company.Shareholder/Management Harmony: The new, non-family CEO had marching orders from the board regarding expectations for debt service and for shareholder distributions.  His “allowance” for capital expenditures was the residual cash flow after debt service and shareholder distributions.Long-Term Sustainability: The Company and the shareholders had agreement regarding the outlook for the future. With a non-family CEO, this second-generation family business had transitioned to a more sustainable footing with three shareholder directors who were not active in management of the business.ConclusionWe were excited by the opportunity to help this family secure the sustainability of its growing and successful Company.  By addressing and listening to the different perspectives of the three shareholders, we were able to promote a balanced financial course of action that addressed each party’s concerns and avoid the rancor and distrust that plagues too many family businesses.
<em>Kress v. U.S.</em> Denies S Corporation Premium and Accepts Tax-Affecting
Kress v. U.S. Denies S Corporation Premium and Accepts Tax-Affecting
The issue of a premium for an S corporation at the enterprise level has been tried in a tax case, and the conclusion is none.In Kress v. United States (James F. Kress and Julie Ann Kress v. U.S., Case No. 16-C-795, U.S. District Court, E.D. Wisconsin, March 25, 2019), the Kresses filed suit in Federal District Court (Eastern District of Wisconsin) for a refund after paying taxes on gifts of minority positions in a family-owned company.  The original appraiser tax-affected the earnings of the S corporation in appraisals filed as of December 31, 2006, 2007, and 2008.  The court concluded that fair market value was as filed with the exception of a very modest decrease in the original appraiser’s discounts for lack of marketability (DLOMs).Background on GBPThe company was GBP (Green Bay Packaging Inc.), a family-owned S corporation with headquarters in Green Bay, Wisconsin.  The company experienced substantial growth after its founding in 1933 by George Kress.  A current description of the company, consistent with information in the Kress decision, follows.Green Bay Packaging Inc. is a privately owned, diversified paper and packaging manufacturer. Founded in 1933, this Green Bay WI based company has over 3,400 employees and 32 manufacturing locations, operating in 15 states that serve the corrugated container, folding carton, and coated label markets.Little actual financial data is provided in the decision, but GBP is a large, family-owned business.  Facts provided include:Although GBP has the size to be a public company, it has remained a family-owned business as envisioned by its founder.About 90% of the shares are held by members of the Kress family (a Kress descendant is the current CEO), with the remaining 10% owned by employees and directors.The company paid annual dividends (distributions) ranging from $15.6 million to $74.5 million per year between 1990 and 2009. While historical profitability information is not available, the distribution history suggests that the company has been profitable.Net sales increased during the period 2002 to 2008.Hoovers provides the following (current) information, along with a sales estimate of $1.3 billion:Green Bay Packaging is the other Green Bay packers’ enterprise. The diversified yet integrated paperboard packaging manufacturer operates through 30 locations. In addition to corrugated containers, the company makes pressure-sensitive label stock, folding cartons, recycled container board, white and kraft linerboards, and lumber products. Its Fiber Resources division in Arkansas manages more than 210,000 acres of company-owned timberland and produces lumber, woodchips, recycled paper, and wood fuel. Green Bay Packaging also offers fiber procurement, wastepaper brokerage, and paper-slitting services. (emphasis added)The court’s decision states that the company’s balance sheet is strong. The company apparently owns some 210 thousand acres of timberland, which would be a substantial asset. GBP also has certain considerable non-operating assets including:Hanging Valley Investments (assets ranging from $65 – $77 million in the 2006 to 2008 time frame)Group life insurance policies with cash surrender values ranging from $142 million to $158 million during this relevant period and $86 million to $111 million net of corresponding liabilitiesTwo private aircraft, which on average, were used about 50% for Kress family use and about 50% for business travel GBP was a substantial company at the time of the gifts in 2006, 2007, and 2008. We have no information regarding what portion of the company the gifts represented, or how many shares were outstanding, so we cannot extrapolate from the minority values to an implied equity value.The Gifts and the IRS ResponsePlaintiffs James F. Kress and Julie Ann Kress gifted minority shares of GBP to their children and grandchildren at year-end 2006, 2007, and 2008. They each filed gift tax returns for tax years 2007, 2008 and 2009 basing the fair market value of the gifted shares on appraisals prepared in the ordinary course of business for the company and its shareholders. Based on these appraisals, plaintiffs each paid $1.2 million in taxes on the gifted shares, for a combined total tax of $2.4 million. We will examine the appraised values below.The IRS challenged the gifting valuations in late 2010. Nearly four years later, in August 2014, the IRS sent Statutory Notices of Deficiency to the plaintiffs based on per share values about double those of the original appraisals (see below). Plaintiffs paid (in addition to taxes already paid) a total of $2.2 million in gift tax deficiencies and accrued interest in December 2014. It is nice to have liquidity.Plaintiffs then filed amended gift tax returns for the relevant years seeking a refund for the additional taxes and interest. With no response from the IRS, Plaintiffs initiated the lawsuit in Federal District Court to recover the gift tax and interest they were assessed. A trial on the matter was held on August 3-4, 2017.The AppraisersThe first appraiser was John Emory of Emory & Co. LLC (since 1999) and formerly of Robert W. Baird & Co. I first met John in 1987 at an American Society of Appraisers conference in St. Thomas. He is a very experienced appraiser, and was the originator of the first pre-IPO studies. Emory had prepared annual valuation reports for GBP since 1999, and his appraisals were used by the plaintiffs for their gifts in 2006, 2007, and 2008.The Emory appraisals had been prepared in the ordinary course of business for many years. They were relied upon both by shareholders like the plaintiffs as well as the company itself.The next “appraiser” was the Internal Revenue Service, where someone apparently provided the numbers that were used in establishing the statutory deficiency amounts. The court’s decision provides no name.The third appraiser was Francis X. Burns of Global Economics Group. He was retained by the IRS to provide its independent appraisal at trial. As will be seen, while his conclusions were a good deal higher than those of Emory (and Czaplinski below), they were substantially lower than the conclusions of the unknown IRS appraiser. The IRS went into court already giving up a substantial portion of their collected gift taxes and interest.The fourth appraiser was hired by the plaintiffs, apparently to shore up an IRS criticism of the Emory appraisals. Nancy Czaplinski from Duff & Phelps also provided an expert report and testimony at trial. Emory’s report had been criticized because he employed only the market approach and did not use an income approach method directly. Czaplinski used both methods. It is not clear from the decision, but it is likely that Czaplinski was not informed regarding the conclusions in the Emory reports prior to her providing her conclusions to counsel for plaintiffs.While the court did not agree with all aspects of the work of any of the appraisers, the appraisers were treated with respect in the opinion based on my review. That was refreshing.The Court’s ApproachThe court named all the appraisers, and began with an analysis of the Burns appraisals (for the IRS). In the end, after a thoughtful review, the court did not rely on the Burns appraisals in reaching its conclusion.After reviewing the essential elements of the Burns appraisals, the court provided a similar analysis of the Emory appraisals. The court was impressed with Emory’s appraisals, and appeared to be influenced by the fact that the appraisals were done in the ordinary course of business for GBP and its shareholders. The court surely noticed that the IRS must have accepted the appraisals in the past since Emory had been providing these appraisals for many years. Other Kress family members had undoubtedly engaged in gifting transactions in prior years.The court then reviewed the Czaplinski appraisal. While the court was light on criticisms of the Czaplinski appraisals, it preferred the methodologies and approaches in the Emory appraisals.Interestingly, the entire analysis in the decision was conducted on a per share basis, so there was virtually no information about the actual size or performance or market capitalization of GBP in the opinion. We deal with the cards that are dealt.Summary of the Court’s DiscussionAs I read the court’s decision, there were ten items that were important in all three appraisals, and an additional item that was important in the December 31, 2008 appraisal. Readers will remember the Great Recession of 2008. It was important to the court that the appraisers consider the impact of the recession on the outlook for 2009 and beyond in their appraisals for the December 31, 2008 date.In the interest of time and space, we will focus on the appraisals as of December 31, 2008 in the following discussion. The summaries of the other appraisals are provided without comment at the end of this article. The December 31, 2008 summary follows. We deal with the eleven items that were discussed or implied in the subsections below.There are six columns above. The first provides the issue summary statements. The next four columns show the court’s reporting regarding the eleven items found in the 2008 appraisal based on its review of the reports of the appraisers. Note that there is no detail whatsoever for the rationale underlying the IRS conclusion for the Statements of Deficiency. The final column provides the court’s conclusion. To the extent that items need to be discussed together, we will do so.Items 1 and 2: The Market Approach and the Income ApproachAll the appraisers employed the market approach in the appraisals as of December 31, 2008 (and at the other dates). They looked at the same basic pool of potential guideline companies but used different companies and a different number of companies in their respective appraisals.The court was concerned that the use of only two comparable companies in the Burns report was inadequate to capture the dynamics of valuation. In fact, Burns used the same two guideline companies for all three appraisals, and the court felt that this selective use did not capture the impact of the 2008 recession on valuation (Item 7). He weighed the market approach at 60% and the income approach at 40% in all three appraisals.Czaplinski used four comparable companies in her 2008 appraisal and weighted the market approach 14% (same in her other appraisals). Her income approach was weighted at 86%.Emory used six guideline companies in the 2008 appraisal. While he used the market approach only, the court was impressed that “he incorporated concepts of the income approach into his overall analysis.” This comment was apparently addressing the IRS criticism that the Emory appraisals did not employ the income approach.Items 3 and 4: The S-Corp Premium/TreatmentThe case gets interesting at this point, and many readers and commentators will talk about its implications.At the enterprise level, both Burns and Emory tax-affected GBP’s S corporation earnings as if it were a C corporation. This is notable for at least two reasons:Emory’s appraisals were prepared a decade or so ago. That was the treatment advocated by many appraisers at the time (and still), including me.  See Chapter 10 in Business Valuation: An Integrated Theory, Second Edition, (Peabody Publishing, 2007) and the first edition published in 2004. The economic effect of treatment in the Emory appraisals was that there was no differential in value for GBP because of its S corporation status.The Burns appraisals also tax-affected GBP’s earnings as if it were a C corporation. This is significant because the IRS’ position in recent years has been that pass-through entity earnings (like S corporations) should not be tax-affected because they do not pay corporate level of taxes. Never mind that they do distribute sufficient earnings to their holders so they can pay their pass-through taxes. There was, therefore, no differential in GBP’s value because of tax-affecting. The Czaplinski report avoided the S corp valuation differential issue by using pre-tax multiples (without tax-affecting, of course). Since the Czaplinski report used pre-tax multiples, there was no differential in value because of the company’s S corporation status. The Burns report, however, did apply an S corporation premium to its capitalized earnings value of GBP. The decision reports neither the model used in the Burns report nor the amount of the premium.  Let me speculate. The premium was likely based on the SEAM Model (see page 35 of linked material), published by Dan Van Vleet, who was also at Duff & Phelps at the time (like Czaplinski). I speculate this because it is the best known model of its kind. If my speculation is correct, based on tax rates at the time and my understanding of the SEAM Model, it was likely in the range of 15% – 18% of equity value (100%), or a pretty hefty premium in the valuation. Nevertheless, Burns testified to the use of a specific S corporation premium at trial. Again, if my speculation is correct, the facts that Czaplinski and Van Vleet were both from Duff & Phelps and that Czaplinki did not employ the SEAM Model likely provided for some colorful cross-examination for Czaplinki. If so, she seems to have survived well based on the court’s review. The court accepted the tax-affected treatment of earnings of both Burns and Emory, and noted that Czaplinski’s treatment had dealt with the issue satisfactorily. The court did not accept the S corporation premium in the Burns report. What do these conclusions regarding tax-affecting and no S corporation premium mean to appraisers and taxpayers?The court accepted tax-affecting of S corporation income on an as-if C corporation basis in appraising 100% of the equity of an S corporation. This is good news for those who have long believed that an S corporation, at the level of the enterprise, is worth no more than an otherwise identical C corporation. It should pour water on the IRS flame of arguing that there should be no tax-affecting “because pass-through entities do not pay corporate level taxes.”The court did not accept the specific S corporation premium advanced by Burns. This is a second recognition that there is no value differential between S and C corporations that are otherwise identical. After all, the election of S corporation status is a virtually costless event. The fact that the court considered testimony regarding an S corporation premium model and did not agree with its use is a very significant aspect of this case.Kressv. U.S. will be quoted by many attorneys and appraisers as standing for the appropriateness of tax-affecting of pass-through entities and for the elimination of a specific premium in value for S corporation status.Item 5: Non-Operating AssetsThe treatment of non-operating assets by the appraisers is less than clear from the decision. What we know is the following regarding the substantial non-operating assets in the appraisals:The Burns report treated the non-operating assets at “almost full value.”  This treatment was disregarded by the court.The Emory report did not provide for separate treatment of non-operating assets, noting that it considered them in the book value of the business.  Since book value was not provided or weighted in the Emory report (or any of the others), it would appear that the court was satisfied that the non-operating assets had little value, since minority shareholders could not gain access to their value until the company was sold. That could be a long time given the desire of the Kress family to maintain family control over the company.The Czaplinski report provided for some discounting of the non-operating assets in the marketable minority valuation, and then allowed for further discounting through the marketability discount. Details of her treatment were not provided in the opinion. Since the court sided primarily with the overall thrust of the Emory report, we see little guidance for future appraisals in the treatment of non-operating assets in this decision.Item 6: Management InterviewsThe court noted that Burns had not visited with management, but had attended a deposition of GBP’s CFO. The court was impressed that Emory had interviewed management in the course of developing his appraisals, and had done so at the time, asking them about the outlook for the future each year. It is not clear from the decision whether Czaplinski interviewed management.Item 7: Consideration of the 2008 Recession (in the December 31, 2008 Appraisal)The Burns report was criticized for employing a mechanical methodology that, over the three years in question, did not account for changes in the markets (and values) brought about by the Great Recession of 2008. Specifically, it did not consider the future impact in the year-end 2008 appraisal of the recession’s impact on expectations and value at that date.Both the Emory and Czaplinski reports were noted as having employed methods that considered this landmark event and its potential impact on GBP’s value.Item 8: Impact of Family Transfer Restrictions on ValueThe court’s opinion in Kress provided more than four pages of discussion on the question of whether the Family Transfer Restriction in GBP’s Bylaws should have been considered in the determination of the discount for lack of marketability. This is a Section 2703(a) issue. Ultimately, the court found that the plaintiffs had not met their burden of proof to show that the restrictions were not a device to diminish the value of transferred assets, failing to pass one of the three prongs of the established test on this issue.Neither the Burns report nor the Czaplinski report considered family restrictions in their determinations of marketability discounts. The Emory report considered family restrictions in a “small amount” in its overall marketability discount determination.In spite of the lengthy treatment, the court found that the issue was not a big one. In the final analysis, the court deducted three percentage points from the marketability discounts in the Emory reports as its conclusions for these discounts.Item 9: Marketable Minority Value per ShareWith this background, we can look at the various value indications before and after marketability discounts. First, we look at the actual or implied marketable minority values of the appraisers. For the December 31, 2008 appraisals, the Emory report concluded a marketable minority value of $30.00 per share. Czaplinski concluded that the marketable minority value was similar, at $31.33 per share. The Burns report’s marketable minority value was 50% higher than Emory’s conclusion, at $45.10 per share.The Court concluded that marketable minority value was $30.00 per share, as found in the Emory Report.  That was an affirmation of the work done by John Emory more than a decade ago at the time the gifts were made.Item 10: Marketability DiscountsThe Emory report concluded that the marketability discount should be 28% for the December 31, 2008 appraisal (where previously, it had been 30%). The discount in the Czaplinski report was 20%. The marketability discount in the Burns report (for the IRS) was 11.2%.There were general comments regarding the type of evidence that was relied upon by the appraisers (restricted stock studies and pre-IPO studies that were not named, consideration of the costs of an initial public offering, etc.). Apparently, none of the appraisers used quantitative methods in developing their marketability discounts. The court criticized the cost of going public analysis in the Burns report because of the low likelihood of GBP going public.Based on the issue regarding family transfer restrictions, the court adjusted the marketability discounts in each of Emory’s three appraisals by 3% – a small amount.  Emory concluded a 28% marketability discount for 2008. The court’s conclusion was 25%.Item 11: Conclusions of Fair Market Value per ShareAt this point, we can look at the entire picture from the figure above. We replicate a part of the chart to make observation a bit easier. It is now possible to see the range of values in Kress. The plaintiffs filed their original gift tax returns based on a fair market value of $21.60 per share for the appraisal rendered December 31, 2008 (Emory). The IRS argued, years later (2014), for a value of $50.85 per share – a huge differential. The plaintiffs paid the implied extra taxes and interest and filed in Federal District Court for a refund. The expert retained by the IRS, Francis Burns, was apparently not comfortable with the original figure advanced by the IRS of $50.85 per share. The Burns report concluded that the 2008 valuation should be $40.05 per share, or more than 21% lower. Plaintiffs went into court knowing that they would receive a substantial refund based on that difference. Plaintiffs retained Nancy Czaplinski of Duff & Phelps to provide a second opinion in support of the opinions of Emory. Her year-end 2008 conclusion of $25.06 per share, although higher than the Emory conclusion of $21.60 per share, was substantially lower than the Burns conclusion of $40.05 per share. The court went through the analysis as outlined, noting the treatment of the experts on the items above. In the final analysis, the court adopted the conclusions of John Emory with the sole exception that it lowered the marketability discount from 28% to 25% (and a corresponding 3% in the prior two appraisals). The court’s concluded fair market value was $22.50 per share, only 4.2% higher than Emory’s conclusion of $21.60 per share. Based on this review of Kress, it is clear that Emory's appraisals were considered as credible and timely rendered. Kress marks a virtually complete valuation victory for the taxpayer. It also marks a threshold in the exhausting controversy over tax-affecting tax pass-through entities and applying artificial S corporation premiums when appraising S corporations (or other pass-through entities). Kress will be an important reference for all gift and estate tax appraisals that are in the current pipeline where the IRS is arguing for no tax affecting of S corporation earnings and for a premium in the valuation of S corporations relative to otherwise identical C corporations. When all is said and done, a great deal more will be written about Kress than we have shared here, and it will be discussed at conferences of attorneys, accountants and business appraisers. Some will want to focus on the family attribution aspect of the case, but, as the court made clear, this is a small issue in the broad scheme of things. Summary of Other Appraisal DatesFor information, below is a summary of the appraisals as of December 31, 2006 and December 31, 2007.
Mercer Capital’s Value Matters 2019-01
Mercer Capital’s Value Matters® 2019-01
Dividend Policy and the Meaning of Life
Six Different Ways to Look at a Dealership
Six Different Ways to Look at a Dealership
So, how does a dealer evaluate their dealership? And how can advisers or formal business valuations assist dealers examining their dealership? There are at least six ways and they are important, regardless of the size.
6 Ways to Look at a Business
6 Ways to Look at a Business
Along the road to building the value of a business it is necessary, and indeed, appropriate, to examine the business in a variety of ways. Each provides unique perspective and insight into how a business owner is proceeding along the path to grow the value of the business and if/when it may be ready to sell. Most business owners realize the obvious events that may require a formal valuation: potential sale/acquisition, shareholder dispute, death of a shareholder, gift/estate tax transfer of ownership, etc. A formal business valuation can also be very useful to a business owner when examining internal operations.So, how does a business owner evaluate their business? And how can advisers or formal business valuations assist owners examining their businesses? There are at least six ways and they are important, regardless of the size of the business. All six of these should be contemplated within a formal business valuation.At a Point in Time. The balance sheet and the current period (month or quarter) provide one reference point. If that is the only reference point, however, one never has any real perspective on what is happening to the business.Relative to Itself over Time. Businesses exhibit trends in performance that can only be discerned and understood if examined over a period of time, often years.Relative to Peer Groups. Many industries have associations or consulting groups that publish industry statistics. These statistics provide a basis for comparing performance relative to companies like the subject company.Relative to Budget or Plan. Every company of any size should have a budget for the current year. The act of creating a budget forces management to make commitments about expected performance in light of a company’s position at the beginning of a year and its outlook in the context of its local economy, industry and/or the national economy. Setting a budget creates a commitment to achieve, which is critical to achievement. Most financial performance packages compare actual to budget for the current year.Relative to your Unique Potential. Every company has prospects for “potential performance” if things go right and if management performs. If a company has grown at 5% per year in sales and earnings for the last five years, that sounds good on its face. But what if the industry niche has been growing at 10% during that period?Relative to Regulatory Expectations or Requirements. Increasingly, companies in many industries are subject to regulations that impact the way business can be done or its profitability. Why is it important to evaluate a company in these ways? Together, these six ways of examining a company provide a unique way for business owners and key managers to continuously reassess and adjust their performance to achieve optimal results. A formal business valuation can communicate the company’s current position in many of these areas. Successive, frequent business valuations allow business owners and key managers the opportunity to measure and track the performance and value of the company over time against stated goals and objectives. Originally published in Mercer Capital’s Tennessee Family Law Newsletter, Third Quarter 2018
Intrinsic Value and Valuation Multiples
Intrinsic Value and Valuation Multiples
This presentation, originally delivered by Z. Christopher Mercer, FASA, CFA, ABAR at the Fairfax Bar Association's Annual Conference in October 2018, discusses the intrinsic value standard of value in Virginia divorce-related valuations of closely held business assets.  Additionally, this presentation also covers developing valuation multiples with credibility.
Mercer Capital’s Value Matters 2018-01
Mercer Capital’s Value Matters® 2018-01
Six Different Ways to Look at a Business
What Kind of Value is Statutory Fair Value?: Kentucky Supreme Court Provides Guidance
What Kind of Value is Statutory Fair Value?: Kentucky Supreme Court Provides Guidance
In 2012, Chris Mercer, CEO, wrote about a recent appellate level case in Kentucky addressing the question of statutory fair value in Kentucky. Given several recent conversations with Kentucky clients, a revisit of that case is appropriate.For further information about statutory fair value, see this e-book by Chris Mercer.In the case, Shawnee Telecom Resources, Inc. v. Kathy Brown, the Kentucky Supreme Court provides a number of interesting insights into the evolution of statutory fair value in the various states, and, in this matter, in Kentucky.A Bit of Kentucky HistoryKentucky has had an interesting history regarding statutory fair value.  For many years, the leading case on the issue was a Court of Appeals decision in Ford v. Courier-Journal Job Printing Co., 639 S.W.2d 553 (Ky App. 1982).  This case allowed the application of a 25% marketability discount, and was the reigning precedent for nearly thirty years.The Ford case was overruled by another Court of Appeals decision in Brooks v. Brooks Furniture Mfgrs., Inc. 325 S.W.3d 904 (Ky. App. 2010).  The Court of Appeals explicitly overruled Ford with respect to the application of the marketability discount.  However, the Court of Appeals also rejected the use of the net asset value method.  Enter the Kentucky Supreme Court:The case before us presents squarely the broad issue of "fair value" and the more specific issues of the continuing viability of a marketability discount in a dissenters' rights appraisal action and the appropriateness of valuing closely held corporate stock under the net asset method.  Having thoroughly considered the statute [Subtitle 13 of the Kentucky Business Corporation act, Kentucky Revised Statutes (KRS) Chapter 271B] and its underlying purpose, we conclude that "fair value" is the shareholder's proportionate interest in the value of the company as a whole and as a going concern.  Any valuation method generally recognized in the business appraisal field, including the net asset and the capitalization of earnings methods employed in this case can be appropriate in valuing a given business....[emphasis added]Fair Value Is Enterprise ValueWhat is fascinating about this case is that the Kentucky Supreme Court seems not only to have understood the concepts underlying what we in the business appraisal profession call the levels of value, but also reflected that understanding in clearly written prose.  The levels of value charts are shown below: The traditional, three-level chart is shown on the left.  The chart that is generally recognized by most writers in the field now is the four-level chart on the right.  The levels at (or) above that of the marketable minority level are referred to as enterprise or entity levels of value.  Values at the enterprise levels are developed based on the expected cash flows, risks and expected growth of the enterprises, or as noted above, "the value of the company as a whole and as a going concern." The level below that of marketable minority is the nonmarketable minority level of value.  This is the shareholder level of value.  Value at this level is based on the expected cash flows, risks and expected growth pertaining to a particular shareholder's interest in the business.  Intuitively, most people recognize that the value of an illiquid minority interest in a business is most often worth less than that interest's proportionate share of enterprise value. The Kentucky Supreme Court understands the distinction, as is clear in the following: As for applying a marketability discount when valuing the dissenter's shares, we join the majority of jurisdictions which, as a matter of law, reject this shareholder-level discount because it is premised on fair market value principles which overlook the primary purpose of the dissenters' appraisal right -- the right to receive the value of their stock in the company as a going concern, not its value in a hypothetical sale to a corporate outsider.  However, generally recognized entity-level discounts, where justified by the evidence are appropriate because these are factors that affect the intrinsic value of the corporate entity as a whole. [emphasis added]Fair Value Is Not Shareholder Level ValueThis language regarding entity level valuation is consistent with the recent case I wrote about from the South Dakota Supreme Court.  The post was titled Statutory Fair Value (South Dakota): Customer Risk Consideration is not a Valuation Discount.  The point of that case was that it is inappropriate to lump entity-level adjustments into so-called valuation discounts like the minority interest discount or the marketability discount.The Kentucky Supreme Court reviewed a good bit of history pertaining to statutory fair value.  In so doing, a number of important points were made to clarify the meaning of fair value in Kentucky.Because an award of anything less than a fully proportionate share would have the effect of transferring a portion of the minority interest to the majority, and because it is the company being valued and not the minority shares themselves as a commodity, shareholder level discounts for lack of control or lack of marketability have also been widely disallowed. Fair value should be determined using the customary valuation concepts and techniques generally employed in the relevant securities and financial markets for similar businesses in the context of the transaction giving rise to appraisal (quoting Principles of Corporate Governance: Analysis and Recommendations § 7.22(a) (ALI 1994)) ...[W]e find a broad consensus among courts, commentators, and the drafters of the Model Act that "fair value" in this context is best understood, not as a hypothetical price at which the dissenting shareholder might sell his or her particular shares, but rather as the dissenter's proportionate interest in the company as a going concern. Because a hypothetical market price for the dissenter's particular shares as a commodity is thus not the value being sought, market adjustments to arrive at such a price, such as discounts for lack of control or lack of marketability, are inappropriate.An Amicus Brief was filed by the Kentucky Chamber of Commerce that suggested that dissenting shareholders might obtain a windfall in an appraisal proceeding if the typical valuation discounts were not applied.  The logic was that there would be a likelihood that the minority shareholder purchased his or her shares at a discounted level and that if they were bought out at undiscounted levels, there could be a windfall to them.  This logic was dismissed by the court.  Dissenters are not voluntary participants in transactions, and therefore need to be protected.The court also found that the net asset value method, appropriately considered in the value of an enterprise, was an appropriate valuation method.Entity-Level Discounts Are AppropriateThe Kentucky Supreme Court was specific that entity-level discounts, where supported by the evidence, are acceptable.  Shawnee argued that, if a marketability discount was not allowable at the shareholder level, one should be available at the entity level.  The court was wary of this argument, stating:We agree [that a marketability discount at the entity level could be applicable] but with the strong caveat, that any entity level discount must be based on particular facts and authority germane to the specific company being valued, i.e., there can be no automatic 15-25% discount of the whole entity's value simply because it is closely held and not publicly traded.The court listed a number of "recognized entity-level discounts" that could be appropriate in specific circumstances, including a key manager discount, a limited customer [see the South Dakota Supreme Court's analysis of this one] or supplier base discount, a built-in capital gains discount, a "portfolio" discount, a small size discount or a privately held company discount.The court referred to Shannon Pratt's book, Business Valuation Discounts and Premiums when discussing this list of discounts.Immediately following this list of entity-level discounts, the court emphasized the distinction between entity-level and shareholder-level discounts, which I quote because of the importance of the discussion:As noted above, the distinction between entity-level and shareholder-level discounts is recognized in the business valuation literature, Shannon P. Pratt, Business Valuation Discounts and Premiums, p. 3 (2001) [linked above], and was referred to in Cavalier, where the Court observed that shareholder-level discounts, such as those for lack of control and lack of marketability, tend to defeat the protective purpose of the appraisal remedy by transferring a portion of the dissenter's interest in the company to the majority.  Entity-level discounts, on the other hand, take into account those factors, such as a company's reliance on a key manager, that affect the value of the company as a whole..."Cavalier authorized corporate level discounting as a means of establishing the intrinsic value of the enterprise."  Where such entity-level adjustments are proper, they should be incorporated into the valuation technique employed, and the appraiser should be able to cite the relevant facts and authority for making the adjustment. (emphasis added)The Court then discussed the Delaware Chancery Court's rejection of "the sort of marketability discount that the court applied."  Borruso v. Communications Telesystems International, 753 A.2d 451 (Del. Ch. 1999).  While holding that an appraiser might properly support a discount based on privately held companies selling at lower multiples than publicly traded companies, the court found that there was insufficient evidence to support the discount applied.  The court cited, among other things, my article "Should Marketability Discounts Be Applied to Controlling Interests in Companies?" in the June 1994 edition of Business Valuation Review [subscription required.  Email me if you'd like a copy].As if to hammer the point home, the Court stated:On remand, Shawnee is free to present evidence tending to show that its going concern value is lessened by such factors as its small size and its private nature, but otherwise it is not entitled to a discount based simply on the generally perceived lack of marketability of closely held corporate shares.ConclusionThe conclusion of Shawnee is instructive:In sum, we agree with the Court of Appeals that Ford [applying a marketability discount] has outlived its usefulness and does not provide a suitable interpretation of the appraisal remedy currently available under KRS Subchapter 271B.13.  under that subchapter, a properly dissenting shareholder is entitled to the "fair value" of his or her shares, which is the shareholder's proportionate interest in the value of the company as a whole as a going concern.  Going concern value is to be determined in accord with the concepts and techniques generally recognized and employed in the business and financial community.  Although the parties may, and indeed are encouraged to, offer estimates of value derived by more than one technique, the trial court is not obliged to assign a weight to or to average the various estimates, but may combine or choose among them as it believes appropriate given the evidence.  If the particular technique allows for them, adequately supported entity-level adjustments may be appropriate to reflect aspects of the company bearing positively or negatively on its value.  Once the entire company has been valued as a going concern, however, by applying an appraisal technique that passes judicial muster, the dissenting shareholder's interest may not be discounted to reflect either a lack of control or a lack of marketability....A careful reading of this case indicates that the Kentucky Supreme Court warns courts (and appraisers) that shareholder-level discounts disguised as entity-level adjustments are not appropriate.In terms of the levels of value chart above, fair value in Kentucky could be interpreted to be the functional equivalent of fair market value at the entity-, or enterprise level.  What is not clear, however, is whether the Kentucky Supreme Court would embrace valuation in dissenters' rights matters at the strategic control level.  The case addressed protections afforded by the Kentucky statute to dissenting, generally minority, shareholders. There was no discussion of taking into account any potential synergies that might occur in a strategic or synergistic sale of the business.Perhaps, the answer lies in the language used in a conclusory statement noted above:... we conclude that "fair value" is the shareholder's proportionate interest in the value of the Company as a whole and as a going concern.If a company is valued "as a whole" and as a "going concern," it may be difficult to argue that the implied combination with another entity in a strategic valuation is appropriate.The Court is clear that there can be no downward bias from entity-level valuation to the shareholder level of valuation in Shawnee.  However, the issue of any upward bias in statutory fair value determinations was not addressed in the case.Originally published on ChrisMercer.net | October 19, 2017
EBITDA Single-Period Income Capitalization for Business Valuation
EBITDA Single-Period Income Capitalization for Business Valuation
[Fall 2016] This article begins with a discussion of EBITDA, or earnings before interest, taxes, depreciation, and amortization. The focus on the EBITDA of private companies is almost ubiquitous among business appraisers, business owners, and other market participants. The article then addresses the relationship between depreciation (and amortization) and EBIT, or earnings before interest and taxes, as one measure of relative capital intensity. This relationship, which is termed the EBITDA Depreciation Factor, is then used to convert debt-free pretax (i.e., EBIT) multiples into corresponding multiples of EBITDA. The article presents analysis that illustrates why, in valuation terms (i.e., expected risk, growth, and capital intensity), the so-called pervasive rules of thumb suggesting that many companies are worth 4.03to 6.03EBITDA, plus or minus, exhibit such stickiness. The article suggests a technique based on the adjusted capital asset pricing model whereby business appraisers and market participants can independently develop EBITDA multiples under the income approach to valuation. Finally, the article presents private and public company market evidence regarding the EBITDA Depreciation Factor, which should facilitate further investigation and analysis.[Reprinted from the American Society of AppraisersBusiness Valuation Review, Volume 35, Issue 3, Fall 2016]Download the article in pdf format here.
Mercer Capital’s Value Matters 2017-01
Mercer Capital’s Value Matters® 2017-01
Differing Expert Witness Valuation Conclusions
Use the Interim Time Between Now and the Future Sale of a Business to Wisely Prepare
Use the Interim Time Between Now and the Future Sale of a Business to Wisely Prepare
Is business ownership a binary thing? Do we either own our businesses or not? The binary notion leads business owners to think either in terms of either the status quo or of an eventual sale of the business.The truth is that between the two bookends of status quo and an eventual third-party sale are many possibilities for creating shareholder liquidity and diversification and facilitating both ownership and management transitions. We call this time "interim time." The literal translation of “interim” from the original Latin means, “the time between.” Interim time, then, is the time between now, or the current status quo of a business, and an ultimate sale of that business. Let’s look at the bookends:Status Quo. First, let’s talk about the either. The status quo may be an excellent strategy. If sales and earnings are rising, existing owners can benefit from the growth and expected appreciation in value and maintain control of the business. However, the status quo, in many instances, does not provide liquidity and diversification opportunities for owners and places all execution risk on them. A decision to maintain the status quo for your business may not do much to advance necessary ownership and management transitions, as well. A decision to maintain the status quo should be based on conscious decision making and not on procrastination. And the status quo has an insidious side to it – unless you and the other owners do something, you will stay in the status quo for a long, long time; therefore, you have to question the status quo on an ongoing basis.Ultimate Third-Party Sale. Now, let’s talk about the or. If your business is continuing in a status quo mode, chances are you are not preparing it for an eventual sale. After all, it will happen someday, but not in the foreseeable future. Chances are also that you and the other owners may not be preparing yourselves for an eventual sale. And if you are maintaining a status quo status, you may not be able to influence the timing of an eventual sale. The ideal time to sell a business is when the markets are hot, when financing is readily available, when your business is tracking upward and has a good outlook, and when the owners are ready. In reality, what you can hope to achieve in a sale of your business is the best pricing available in the market at the time of the sale. If you remain in the status quo, you may not get to choose the timing of the eventual sale.If it seems like we are painting an eventual third party sale as an unfavorable outcome, we are not. It can result in an unfavorable outcome, however, if your business is not ready for sale at the given time and if you and your other owners are not ready, personally, for that eventual sale.What to Do in the Interim TimeManaging illiquid, private wealth in private businesses is far more than running the businesses themselves. We all have to manage our businesses. Managing the wealth in our businesses requires a much more active role for business owners and often a different level of attention on the business itself.The status quo and an eventual third-party sale are, indeed, bookends. Consider the table. If we are managing the wealth in our closely held and family businesses, we will be focused on creating liquidity opportunities over time and on achieving reasonable returns from our companies on a risk-adjusted basis. We will be using our companies as vehicles to generate liquid wealth and diversification opportunities over time. The table shows the bookends of status quo and third-party sale options. In between are a number of options that owners of successful private companies can use to manage the wealth tied up in them and to create ongoing opportunities for liquidity and diversification. At the far right, after the sale of a business, its owners must, in many cases, be prepared for the rest of their lives. So it is important to run a business in such a way that its owners develop liquidity and diversification to create options for the rest of their lives. The table is certainly not all inclusive, but it does include some easily implementable options like establishing a dividend/distribution policy or making occasional share repurchases as owners need some liquidity or, for example, when an owner leaves the company. This purchase might be pursuant to the terms of a buy-sell agreement. If your company has significant excess assets, it is probably a good idea to clean up your balance sheet and declare a special dividend. And it may be appropriate to have one or more key managers acquire small stakes in the company to facilitate alignment and future management transitions. I call these options “easily implementable,” but they won’t happen unless someone does something. The next category of options in the table above are termed “significant and realistic minority options.” They include relatively small leveraged dividend recapitalizations or share repurchases. The options also might include the creation of a 30% or less ESOP in appropriate circumstances. These transactions certainly won’t happen without someone doing something. They will likely require the assistance of outside expertise, and there will be certain transaction costs. Transaction costs should be considered in the context of investments. The third category after the status quo is called “control level options.” For some successful private companies, it may be appropriate to engage in substantial transactions to create liquidity opportunities and to retain ownership in expected future growth and appreciation. Options here include: Leveraged share repurchasesLeveraged dividend recapitalizationsEmployee Stock Ownership Plans The final category is the bookend of third-party sale transactions. It should now be clear that there are options other than selling a business today, or simply maintaining the status quo, for managing the illiquid wealth in your private company.Benefits of Focusing on Interim TimeThe shareholder benefits of employing one or more of the above strategies over time include the following:Acceleration of cash returns, liquidity opportunities, and opportunities for diversification and creating liquidity independent of your companyAbility for your owners to diversify their portfoliosOptimization of your company’s capital structure with reasonable leverageEnhanced return on equity with reasonable leverageEnhanced earnings per share for some optionsPlanned changes in ownership structure with shareholder redemptions, with remaining owners achieving pickups in their relative ownership of the companyEnhanced performance and reduced business risk with focus on the business Employing one or more of the above The One Percent Solution strategies is tantamount to using modern investment theory concepts and basic corporate finance tools in the management of illiquid private company wealth. For more information or to discuss a valuation and transaction issue in confidence, please do not hesitate to contact us.
An Introduction to Dividends and Dividend Policy for Private Companies
An Introduction to Dividends and Dividend Policy for Private Companies
As the calendar year draws to a close, many private companies consider the issue of dividends and dividend policy.  Originally published in Unlocking Private Company Wealth,  Z. Christopher Mercer, ASA, CFA, ABAR provides an introduction to dividends and dividend policy.  He begins with the obvious observation that no matter how informal, your company has a dividend policy. Reprinted with permission. The issue of dividends and dividend policy is of great significance to owners of closely held and family businesses and deserves considered attention. Fortunately, I had an early introduction to dividend policy beginning with a call from a client back in the 1980s. I had been valuing a family business, Plumley Rubber Company, founded by Mr. Harold Plumley, for a number of years. One day in the latter 1980s, Mr. Plumley called me and asked me to help him establish a formal dividend policy for his company, which was owned by himself and his four sons, all of whom worked in the business. Normally I do not divulge the names of clients, but my association with the Plumley family and Plumley Companies (its later name) was made public in 1996 when Michael Plumley, oldest son of the founder and then President of the company, spoke at the 1996 International Business Valuation Conference of the American Society of Appraisers held in Memphis, Tennessee. He told the story of Plumley Companies and was kind enough to share a portion of my involvement with them over nearly 20 years at that point. Let’s put dividends into perspective, beginning with a discussion of (net) earnings and (net) cash flow. These are two very important concepts for any discussion about dividends and dividend policy for closely held and family businesses. To simplify, I’ll often drop the (net) when discussion earnings and cash flow, but you will see that this little word is important.(Net) Earnings of a BusinessThe earnings of a business can be expressed by the simple equation:Earnings = Total Revenue – Total CostCosts include all the operating costs of a business, including taxes.C Corporations. If your corporation is a C corporation, it will pay taxes on its earnings and earnings will be net of taxes. The line on the income statement is that of net income, or the income remaining after all expenses, including taxes, both state and federal, have been paid. By the way, if your company is a C corporation, feel free to give me a call to start a conversation about this decision.S Corporations and LLCs. If your corporation is an S corporation or an LLC (limited liability company), the company will make a distribution so that its owners can pay their pass-through taxes on the income. To get to the equivalent point of net income on a C corporation’s income statement, it is necessary to go to the line called net income (but it is not) and to subtract the total amount of distributions paid to owners for them to pay the state and federal income taxes they owe on the company’s (i.e., their pass through) earnings. This amount would come from the cash flow statement or the statement of changes in retained earnings. Ignoring any differences in tax rates, the net income, after taxes (corporate or personal) should be about the same for C corporations and pass-through entities.(Net) Cash FlowCompanies have non-cash charges like depreciation and amortization related to fixed assets and intangible assets. They also have cash charges for things that don’t flow through the income statement. Capital expenditures for plant and equipment, buildings, computers and other fixed assets are netted against depreciation and amortization, and the result is either positive or negative in a given year. Capital expenditures tend to be "lumpy" while the related depreciation expenses are amortized over a period of years, often causing swings in the net of the two.There are other "expenses" and "income" of businesses that do not flow through the income statement. These investments, either positive or negative, relate to the working capital of a business. Working capital assets include inventories and accounts receivable, and working capital liabilities include accounts payable and other short-term obligations. Changes in working capital can lead to a range of outcomes for a business. Consider these two extremes that could occur regarding cash in a given year:Make lots of money but have no cash. Rapidly growing companies may find that while they have positive earnings, they have no cash left at the end of the month or year. They have to finance their rapid growth by leaving all or more than all of earnings in the business in the form of working capital to finance investments in accounts receivable and/or inventories and in the purchase of fixed assets to support that growth.Make little money, even have losses, and generate cash. Companies that experience sales declines may earn little, or even lose money on the income statement, and still generate lots of cash because they collect prior receivables or convert previously accumulated inventories into cash during the slowdown. Working capital on the balance sheet is the difference between current assets and current liabilities. Many companies have short-term lines of credit with which they finance working capital investments. The concept of working capital, then, may include changes in short-term debt. In addition, companies generate cash by borrowing funds on a longer-term basis, for example, to finance lumpy capital expenditures. In the course of a year, a company may be a net borrower of long-term debt or be in a position of paying down its long-term debt. So we’ll need to consider the net change in long-term debt if we want to understand what happens to cash in a business during a given year. We are developing a concept of (net) cash flow, which can be defined as follows in Figure 11.Most financial analysts and bankers will agree that this is a pretty good definition of Net Cash Flow.Net Cash Flow is the Source of Good ThingsWe focus on cash flow because it is the source of all good things that come from a business. The current year’s cash flow for a business is, for example, the source of:Long-term debt repayment. Paying debt is good. Bankers are extremely focused on cash flow, because they only want to lend long-term funds to businesses that have the expectation of sufficient cash flow to repay the debt, including principal and interest on the scheduled basis. Interest expense has already been paid when we look at net cash flow. Companies borrow on a long-term basis to finance a number of things like land, buildings and equipment, software and hardware, and many other productive assets that may be difficult to finance currently. They may also borrow on a long term basis to finance stock repurchases or special dividends.Reinvestment for future growth. Investment in a business is good if adequate returns are available. If a company generates positive cash flow in a given year, it is available to reinvest in the business to finance its future growth. Reinvested earnings are a critical source of investment capital for closely held and private companies Reinvesting with the expectation of future growth (in dividends and capital gains) is an important source of shareholder returns, but the return is deferred, at least in the form of cash, until a future date.Dividends or distributions. Corporate dividends are also good, particularly if you are a recipient. Cash flow is also the normal source for dividends (for C corporation owners) or what we call “economic distributions,” or distributions net of shareholder pass-through taxes (for S corporation and LLC owners).What is a Dividend?At its simplest, a dividend (or economic distribution) reflects the portion of earnings not reinvested in a business in a given year, but paid out to owners in the form of current returns.For some or many closely held and family businesses, effective dividends can include another component, and that is the amount of any discretionary expenses that likely would be “normalized” if they were to be sold. Discretionary expenses include:Above-market compensation for owner-managers. Owners of some private businesses who compensate themselves and/or family members at above-market rates should realize that the above-market portion of such compensation is an effective dividend.Mystery employees on the payroll. Some companies place non-working spouses, children or other relatives on the payroll when no work is required of them.Expenses associated with non-operating assets used for owners’ personal benefit. Non-operating assets can include company-owned vacation homes, aircraft not necessary for the operation of the business, vehicles operated by non-working family members, and others. It is essential to analyze above-market compensation and other discretionary expenses from owners’ viewpoints to ascertain the real rate of return that is obtained from investments in private businesses. In an earlier chapter, we touched on the concept of the rate of return on investment for a closely held business. Assuming that there were no realized capital gains from a business during a given year, the annual return (AR) is measured as follows:Now, we add to this any discretionary expenses that are above market or not normal operating expenses of the business that are taken out by owners:We now know what dividends are, and they include discretionary benefits that will likely be ceased and normalized into earnings in the event of a sale.We won’t focus on discretionary benefits in the continuing discussion of dividends and dividend policy. However, it is important for business owners to understand that, to the extent discretionary benefits exist, they reflect portions of their returns on investments in their businesses.In summary, dividends are current returns to the owners of a business. Dividends are normally residual payments to owners after all other necessary debt obligations have been paid and all desirable reinvestments in the business have been made.Dividends and Dividend Policy for Private CompaniesWith the above introduction to dividends for private companies, we can now talk about dividend policy. The remainder of this chapter focuses on seven critical things for consideration as you think about your company’s dividend policy.Every company has a dividend policy.Dividend policy influences return on business investment.Dividend policy is a starting point for portfolio diversification.Special dividends enhance personal liquidity and diversification.Dividend policy does matter for private companies.Dividend policy focuses management attention on financial performance.Boards of directors need to establish thoughtful dividend policies. We now focus on each of these seven factors you need to know about your company’s dividend policy.Every Company Has a Dividend PolicyLet’s begin with the obvious observation that your company has a dividend policy. It may not be a formal policy, but you have one. Every year, every company earns money (or not) and generates cash flow (or not). Assume for the moment that a company generates positive earnings as we defined the term above. If you think about it, there are only three things that can be done with the earnings of a business:Reinvest the earnings in the business, either in the form of working capital, plant and equipment, software and computers, and the like, or even excess or surplus assets.Pay down debt.Pay dividends to owners (or economic distributions – after pass-through taxes – for S corporations and LLCs) or repurchase stock (another form of returns to shareholders). That’s it. Those are all the choices. Every business will do one or more of these things with its earnings each year. If a business generates excess cash and reinvests in CDs, or accumulates other non-operating assets, it is reinvesting in the business, although likely not at an optimal rate of return on the reinvestment. Even if your business does not pay a dividend to you and your fellow owners, you have a dividend policy and your dividend payout ratio is 0% of earnings. On the other hand, if your business generates substantial cash flow and does not require significant reinvestment to grow, it may be possible to have a dividend policy of paying out 90% or even up to 100% of earnings in most years. This is often the case in non capital intensive service businesses. Recall that if a business pays discretionary benefits to its owners that are above market rates of compensation, or if it pays significant expenses that are personal to the owners, it is the economic equivalent of paying a dividend to owners. So when talking to business owners where such expenses are significant, we remind them that they are, indeed, paying dividends and should be aware of that fact. Some may think that discretionary expenses are the provenance of only small businesses; however, they exist in many businesses of substantial size, even into the hundreds of millions in value. Discretionary expenses are not necessarily bad, but they can create issues. In companies with more than one shareholder, discretionary expenses create the potential for (un)fairness issues. However, discretionary expenses are paid for the benefit of one shareholder or group of shareholders and not for others, they are still a return to some shareholders. Every company, including yours, has a dividend policy. Is it the right policy for your company and its owners?Dividend Policy Influences Return on Business InvestmentTo see the relationship between dividend policy and return on investment we can examine a couple of equations. This brief discussion is based on a lengthier discussion in my book, Business Valuation: An Integrated Theory Second Edition (John Wiley & Sons, 2007). There is a basic valuation equation, referred to as the Gordon Model. This model states that the price (P0) of a security is its expected dividend (D1) capitalized at its discount rate (R) minus its expected long term growth rate in the dividend (Gd). This model is expressed as follows:D1 is equal to Earnings times the portion of earnings paid out, or the dividend payout ratio (DPO), so we can rewrite the basic equation as follows:What this equation says is that the more that a company pays out in dividends, the less rapidly it will be able to grow, because Gd, or the growth rate in the dividend, is actually the expected growth rate of earnings based on the relevant dividend policy.We can look at this simplistically in word equations as follows:Dividend Income + Capital Gains = Total ReturnDividend Yield + Growth (Appreciation) = Cost of Equity (or the discount rate, R)These equations reflect basic corporate finance principles that pertain, not only to public companies, but to private businesses as well. There is an important assumption in all of the above equations – cash flow not paid out in dividends is reinvested in the business at its discount rate, R.There are many examples of successful private companies that do not pay dividends, even in the face of unfavorable reinvestment opportunities. To the extent that dividends are not paid and earnings are reinvested in low-yielding assets, the accumulation of excess assets will tend to dampen the return on equity and investment returns for all shareholders.Further, the accumulation of excess assets dampens the relative valuation of companies, because return on equity (ROE) is an important driver of value. For example, consider the following relationship without proof:ROE x Price/Earnings Multiple = Price/Book ValueAt a given multiple of (net) earnings available in the marketplace, a company’s ROE will determine its price/book value multiple. The price/book value multiple tells how valuable a company is in relationship to its book value, or the depreciated cost value of its shareholders’ investments in the business.Let’s consider a simple example. Assume that a company generates an ROE of 10% and that the relevant market price/earnings multiple (P/E) is 10x. Using the formula above:In this example, the company would be valued at its book value and the shareholders would not benefit from any “goodwill,” or value in excess of book value. Consider, however, that a similar company earns an ROE of 15%.Assuming the same P/E of 10x, it would be valued at 150% of its book value.Suppose the second company, because of its superior returns, received a P/E of 11x. In that case the price/book multiple would be 165%. To the extent that a company’s dividend policy influences its ongoing ROE, it influences its relative value in the marketplace and the ongoing returns its shareholders receive. In short, your dividend policy influences your return on investment in your business, as well as your current returns from that investment.Dividend Policy is a Starting Point for Portfolio DiversificationRecall the story of my being asked to help develop a dividend policy for a private company. The company had grown rapidly for a number of years and its growth and diversification opportunities in the auto parts supply business were not as attractive as they had been. The CEO, who was the majority shareholder, realized this and also that his sons (his fellow shareholders) could benefit from a current return on their investments in the company, which, collectively, were significant.We reviewed the dividend policies of all of the public companies that we believed to be reasonably comparable to the company. I don’t recall the exact numbers now, but I believe that the average dividend yield for the public companies was in the range of 3%. As I analyzed the private company, it was clear that it was still growing somewhat faster than the publics, so the ultimate recommendation for a dividend was about 1.5% of value.The value that the 1.5% dividend yield was compared to was the independent appraisal that we prepared each year. Based on the value at the time, I recall that the annual dividend began at something on the order of $300,000 per year. But, for the father and the sons, it was a beginning point for diversification of their portfolios away from total concentration in their successful private business.Your dividend policy can be the starting point for wealth diversification, or it can enhance the diversification process if it is already underway.Special Dividends Enhance Personal Liquidity and DiversificationA number of years ago, I was an adviser to a publicly traded bank holding company. Because of past anemic dividends, this bank had accumulated several million dollars of excess capital. The stock was very thinly traded and the market price was quite low, reflecting a very low ROE (remember the discussion above).Because of the very thin market for shares, a stock repurchase program was not considered workable. After some analysis, I recommended that the board of directors approve a large, one-time special dividend. At the same time I suggested they approve a small increase in the ongoing quarterly dividend. Both of these recommendations provided shareholders with liquidity and the opportunity to diversify their holdings.Since the board of directors collectively held a large portion of the stock, the discussion of liquidity and diversification opportunities while maintaining their relative ownership position in the bank was attractive.At the final board meeting before the transaction, one of the directors did a little bit of math. He noted that if they paid out a large special dividend, the bank would lose earnings on those millions and earnings would decline. I agreed with his math, but pointed out (calculations already in the board package) that the assets being liquidated were very low in yield and that earnings (and earnings per share) would not decline much. With equity being reduced by a larger percentage, the bank’s ROE should increase. So that increase in ROE, given a steady P/E multiple in the marketplace, should increase the bank’s Price/Book Value multiple.The director put me on the spot. He asked point blank: "What will happen to the stock price?" I told him that I didn’t know for sure (does one ever?) but that it should increase somewhat and, if the markets believed that they would operate similarly in the future, it could increase a good bit. The stock price increased more than 20% following the special dividend.Special dividends, to the extent that your company has excess assets, can enhance personal liquidity and diversification. They can also help increase ongoing shareholder returns. I have always been against retaining significant excess assets on company balance sheets because of their negative effect on shareholder returns and their adverse psychological impact. It is too easy for management to get "comfortable" with a bloated balance sheet.If your business has excess assets, consider paying a special dividend. Your shareholders will appreciate it.Dividend Policy Does Matter for Private CompaniesSomeone once said that earnings are a matter of opinion, but dividends are a matter of fact. What we know is that when dividends are paid, the owners of companies enjoy their benefit, pay their taxes, and make individual choices regarding their reinvestment or consumption.The total return from an investment in a business equals its dividend yield plus appreciation (assuming no capital gains), relative to beginning value. However, unlike unrealized appreciation, returns from dividends are current and bankable. They reduce the uncertainty of achieving returns. Further, if a company’s growth has slowed because of relatively few good reinvestment opportunities, a healthy dividend policy can help assure continuing favorable returns overall.Based on many years of working with closely held businesses, we have observed that companies that do not pay dividends and, instead, accumulate excess assets, tend to have lower returns over time. There is, however, a more insidious issue. The management of companies that maintain lots of excess assets may tend to get lazy-minded. Worse, however, is the opposite tendency. With lots of cash on hand, it is too easy to feel pressure to make a large and perhaps unwise investment, e.g., an acquisition, that will not only consume the excess cash but detract from returns in the remainder of the business.Dividend policy is the throttle by which well-run companies gauge their speed of reinvestment. If investment opportunities abound, then a no- or low-dividend payout may be appropriate. However, if reinvestment opportunities are slim, then a heavy dividend payout may be entirely appropriate.Any way you cut it, dividend policy does matter for private companies.Dividend Policy Focuses Management Attention on Financial PerformanceBoards of directors are generally cautious with dividends and once regular dividends are being paid, are reluctant to cut them. The need, based on declared policy, to pay out, say, 35% of earnings in the form of shareholder dividends (example only) will focus management’s attention on generating sufficient earnings and cash flow each year to pay the dividend and to make necessary reinvestments in the business to keep it growing.No management (even if it is you) wants to have to tell a board of directors (even if you are on it) or shareholder group that the dividend may need to be reduced or eliminated because of poor financial performance.Boards of Directors Need to Establish Thoughtful Dividend PoliciesIf dividend policy is the throttle with which to manage cash flow not needed for reinvestment in a business, it makes sense to handle that throttle carefully and thoughtfully. Returns to shareholders can come in the form of dividends or in the form of share repurchases.While a share repurchase is not a cash dividend, it does provide cash to selling shareholders and offsetting benefits to remaining shareholders. Chapter 10 of the book (Leveraged Share Repurchase: An Illustrative Example) provides an example of a substantial leveraged share repurchase from a controlling shareholder to provide liquidity and diversification.From a theoretical and practical standpoint, the primary reason to withhold available dividends today is to reinvest to be able to provide larger future dividends – and larger in present value terms today. It is not a good dividend policy to withhold dividends for reasons like the following:A patriarch withholds dividends to prevent the second (or third or more) generations from being able to have access to funds.A control group chooses to defer dividends to avoid making distributions to certain minority shareholders.Dividends are not paid because management (and the board) want to build a large nest egg against possible future adversities.Dividends are not paid to accumulate excess or non-operating assets on the balance sheet for personal or vanity reasons.Dividend policy is important and your board of directors needs to establish a thoughtful dividend policy for your business.ConclusionDividends and dividend policies are important for the owners of closely held and family businesses. Dividends can provide a source of liquidity and diversification for owners of private companies. Dividend policy can also have an impact on the way that management focuses on financial performance.To discuss corporate valuation or transaction advisory issues in confidence, please contact us.
Characteristics of a Good Buy-Sell Agreement
Characteristics of a Good Buy-Sell Agreement
The creation of buy-sell agreements involves a certain amount of future-thinking. The parties must think about what could, might, or will happen and write an agreement that will work for all sides in the event an agreement is triggered at some unknown time in the future. This article addresses the important characteristics of buy-sell agreements that are important for business owners and for attorneys advising them.What Do Buy-Sell Agreements Do?Buy-sell agreements are entered into between corporations and their shareholders to protect companies against disruptive, harmful, or nonproductive owners (including divorced spouses, competitors, disgruntled former employees and the like). They also provide protections for shareholders who may, for any number of reasons, depart the company. The estates of deceased owners need protection, as do shareholders who have been terminated, with or without cause.It is important that buy-sell agreements be entered into while the interests of the parties (the corporation and the shareholders) are aligned, or at least not sufficiently misaligned, that they cannot discuss the business and valuation aspects of their buy-sell agreements. To the extent possible, attorneys should encourage parties to enter into buy-sell agreements or to review their agreements and update them if they are out of date or circumstances have changed.What is known for certain is that once a trigger event has occurred, the interests of the parties (i.e., the buyer(s) and the seller(s)) diverge and agreement over the pricing and terms of necessary transactions can become difficult or impossible to achieve.Characteristics of a Good Buy-Sell AgreementFrom valuation and other business perspectives, buy-sell agreements generally incorporate several important aspects defining their operation. The list of characteristics of successful buy-sell agreements below is taken from my book, Buy-Sell Agreements for Closely Held and Family Business Owners.Require agreement at a point in time (before trigger events or other dissension) among shareholders of a company and/or between shareholders and the company. It may seem obvious, but if there is no agreement between the shareholders and the company, then there is no buy-sell agreement. Such agreements must be evidenced by a writing of the agreement and by the signatures of all parties who will be subject to the agreement. Agreement is not always easy to obtain. Shareholders have different backgrounds, financial positions, personal outlooks, and involvement with a business, so agreement is not automatic. However, it is important that attorneys continue to work with clients to encourage agreement and that business owners remain committed to reaching agreement and signing their buy-sell agreements.The point in time at which agreement is reached is the date of the signing of each particular buy-sell agreement.Relate to transactions that may or will occur at future points in time between the shareholders, or between the shareholders and the corporation.When the shareholders of a new venture come together to discuss a buy-sell agreement, it is foreseeable that many things can happen that will trigger the operation of a buy-sell agreement. Owners may quit, one may be fired, another may retire, one could die, still another could become divorced, and another could become bankrupt — to name a few.The owners can discuss these future potential trigger events and which ones they want to include specifically in their buy-sell agreements. It is important that all owners think seriously about these issues because, at the time a buy-sell agreement is being drafted, no one knows what might happen to him or to her or to any of the other owners. In other words, no one knows who will be a buyer and who will be a seller.When the owners of an existing enterprise come together to review their buy-sell agreement, they may know that some of the above-mentioned events have already happened in the lives of their fellow owners. They will know if the buy-sell agreement operated satisfactorily, or was triggered at all.For all owners of all enterprises, discussions about buy-sell agreements reflect a form of future thinking, which is sometimes (perhaps always) difficult. As Yogi Berra famously said: “The future’s hard to predict. It hasn’t happened yet.”Choices have to be made regarding buy-sell agreements. Ignoring the importance of these documents because it is difficult to future think about them is one choice. Based on over thirty years of working with businesses and business owners, ignoring the issue is not a good choice.Define the conditions that will cause the buy-sell provisions to be triggered. Most often, business owners think of death as the most likely trigger event for buy-sell agreements. It is actually the least frequent trigger event for most companies.Trigger events have to be defined specifically. Death is fairly obvious. However, firings can be with or without cause, and agreements may need to specify what happens in each circumstance. The parties to an agreement must future think a bit to anticipate what could happen and document the agreement appropriately. If this sounds like work, it is.Determine the price at which the identified future transactions will occur (as in price per share, per unit, or per member interest). Because of the diverging interests of parties following trigger events, this is one of the hardest parts of establishing effective buy-sell agreements. This is why many appraisers and other advisers to closely held businesses recommend appraisal with a pre-determined appraiser as a generally preferable pricing mechanism for substantial business enterprises.There are buy-sell agreements with fixed prices. Unfortunately, these agreements are seldom updated and are ticking time bombs. For a poster child example of what can happen with fixed price agreements, read here.Other buy-sell agreements contain formula pricing provisions. Unfortunately, we haven’t seen a formula yet that can reasonably value any company over time with changing conditions at the company, within its industry and markets, in the local, regional or national economies, and in all market conditions and interest rate environments.Then, there are what we call valuation process agreements, which provide for a valuation process to determine the price. Many agreements have an embedded multiple appraiser process which will not be exercised until the occurrence of a trigger event. These agreements, too, are fraught with potential pitfalls.We assert that the best pricing mechanism for most buy-sell agreements of successful closely held and family businesses is a single appraiser process where the appraiser is selected by the parties at the outset and provides an appraisal to determine an agreement’s initial pricing. The appraiser is then asked to provide reappraisals each year (or every other year at most) to reset the price for the buy-sell agreement.Determine the terms under which the price will be paid.Many buy-sell agreements call for the price determined under their terms to be paid by the issuance of a promissory note by the company. Quite often, the price determined by appraisal will be the fair market value of the interest. However, many notes defined in buy-sell agreements are not worth par, or their face amounts, so recipients end up getting less than fair market value for their interests.A promissory note might be worth less than par if it has a below market interest rate for notes of comparable risk. Often, there is no security for promissory notes issued in connection with buy-sell agreements, and no protection against future financings that are subordinated, leaving the promissory note less protected.Provide for funding so the contemplated transactions can occur on terms and conditions satisfactory to selling owners and the corporation (or other purchasing owners). This element is important and often overlooked.Life insurance is often considered as a funding mechanism for buy-sell agreements. One big problem is that the only time that life insurance is received is when an insured owner dies. However, death is the least likely trigger event for most companies. Firings, retirings, divorcings, disabilities, and other things happen with far greater frequency.Funding may come from a promissory note as discussed above. It can also come from outside financing if the company is able to obtain such financing. Sinking funds have their own issues, because a selling shareholder was present while any sinking fund was accumulated, and would likely desire to share in its value.Satisfy the business requirements of the parties. While buy-sell agreements have much in common, each business situation is different, and unique parties are involved. In the end, legal counsel must draft buy-sell agreements to address the business issues that are important to the parties. Clearly, establishing and agreeing on the key business issues and having them reflected in the agreement can be difficult. If the owners do not reach agreement on key business issues, no attorney can draft a reasonable document for the parties.All of the potential trigger events discussed above are business issues (and personal issues) for business owners. Other business issues could include the maintenance of relative ownership between groups of shareholders, the admission of additional shareholders, and other issues that may or not relate directly to potential future trigger events. Some family businesses add clauses in the event of a shareholder’s divorce to preclude the shares from being granted to a divorcing spouse who is not of direct lineal descent of the family.Provide support for estate tax planning for the shareholders, whether in family companies or in non-family situations.One client of many years has a buy-sell agreement and the family has engaged in significant gift and estate tax planning. Several years ago, the gift tax returns of the owners of a client company were audited. Agreement could not be reached with the Internal Revenue Service, and the matter proceeded on a path towards Tax Court. One of the key issues in dispute was whether the buy-sell agreement met the requirements of IRS Code Section 2703 (b). After much discussion and preparation for trial, agreement was reached that the buy-sell agreement withstood the exceptions (subparagraph (b)) to the general rule of Code Section 2703:(b) Exceptions Subsection (a) shall not apply to any option, agreement, right, or restriction which meets each of the following requirements: (1) It is a bona fide business arrangement. (2) It is not a device to transfer such property to members of the decedent’s family for less than full and adequate consideration in money or money’s worth. (3) Its terms are comparable to similar arrangements entered into by persons in an arms’ length transaction.As part of the preparations for trial, I was asked to render a supplemental report on behalf of Mercer Capital to assist the court in analyzing the relevant shareholder agreements from business and valuation perspectives. Fortunately, the case settled on the eve of trial with agreement that the relevant agreement satisfied the requirements, and with settlement at the conclusions of fair market value issued by Mercer Capital for the relevant years. The issues raised by the relationship of buy-sell agreements and estate planning are important.Satisfy legal requirements relating to the operation of the agreements. Buy-sell agreements must be drafted such that they are legally binding on the parties to them. In addition, agreements must be drafted to comply with laws and/or regulations that may be applicable to their operation. Business owners must rely on legal counsel regarding such matters.Business owners must agree on the business and valuation issues relevant to their buy-sell agreements. However, those agreements must be memorialized by competent legal counsel, who should be involved in the discussions to begin with, together with estate planning counsel, other financial advisers and a qualified business appraiser.ConclusionBuy-sell agreements are business and legal documents that are created in the context of business, valuation and legal requirements. We need to engage in future thinking in order that our agreements will withstand not only the tests of time, but also potential challenges from the Internal Revenue Service.
10 Ideas for Experts When Preparing for Depositions
10 Ideas for Experts When Preparing for Depositions
An expert deposition is a formal proceeding. I can only speak from my own experience in having my deposition taken and in attending a number of depositions of other experts or parties to various matters. There is one thing that is true in the majority of expert depositions I have seen. The opposing attorney prepares for the deposition. In one deposition, the opposing counsel had his outline of questions to ask me contained in a three-ring notebook. I couldn’t be sure, but it appeared to have more than 50 pages of typewritten questions.If opposing counsel is going to prepare for your deposition as an expert witness, it is equally critical that you prepare as well. Preparation for an expert deposition entails a number of activities:Do good work all the time.In some cases, experts are retained to prepare business valuation, economic damages, or financial forensic reports in the context of litigation. In those cases, it is critical to do good work, to support each opinion, to be sure that the math checks out, and to be certain that a report is internally consistent and consistent with an expert’s prior work, writings and speaking. However, your first deposition may not arise because you were retained as an expert. You may be deposed on a report that you prepared in the ordinary course of business. This could happen with a report prepared for tax purposes, for a buy-sell agreement, for an ESOP, or for some other purpose. In those cases, you don’t get a chance to “do the report over” for the litigation. You must live with the report you signed long ago. Remember to do good work all the time.Read your expert report. Experts write reports that summarize their opinions and provide the basis, support and rationale for their opinions. In business valuation and economic damages matters, expert reports can be of considerable length, perhaps 100, 200, 300 or more pages. In many cases, considerable time will have passed between the submission of an expert’s report and his or her deposition. This makes it essential to read the report carefully, and from cover to cover, including all boilerplate. An expert has to be familiar with what is in his report as well as what is not in the report.Review the entire file. An expert’s file will contain many documents, maybe hundreds or even many thousands of them. The expert must review the file to know what is there. In large litigations with literally thousands of documents, it may be necessary for another professional to review documents. If so, the expert then must review the key documents identified in that review. Not every document will have been relied upon, but you have to be familiar with the key documents supporting your opinion. When working on litigation matters, I routinely accumulate the major documents that will be referenced in a spiral-bound notebook. Depending on the circumstances, I may take my own notebook to deposition or trial because I am familiar with the book and the documents. In any event, I review those documents carefully, often multiple times.Prepare a list of key names, dates or other key information you do not want to forget. I typically prepare a list that includes the name(s) of our clients, all the attorneys we have worked with on our side, opposing counsel, opposing experts, and key dates or documents I may want for instant recall. There are no opinions on this list, just names and facts. You will only forget the name of your client one time – when the client is sitting in your deposition – before you initiate this habit.Respond fully to any subpoena for your file. Most expert depositions are noticed with subpoena duces tecum, which is a request for the expert’s presence at a deposition as well as for documentary evidence from his files. In our shop, subpoenas are provided to our in-house counsel, and she reviews the file in order to be sure that we comply. This means that experts shouldn’t put things into their files that they don’t want someone else to see. Opposing counsel will ask the expert whether he or she has complied with the subpoena.Meet with counsel to prepare for the deposition. This meeting (or meetings) provides a deadline for the expert in doing the preparations noted above. Counsel will usually have some idea of how opposing counsel will approach your deposition, and the themes he or she thinks you can expect to see. Counsel can give you information about the style of the opposing counsel who will be taking the deposition. It is a good idea to do an internet search and read biographical information about opposing counsel.Know your objective for the deposition. Some experts go into depositions loaded, as it were, for bear. They want to try to “win” the deposition by proving their opinions zealously. An attorney told me long ago to avoid the temptation of trying to “win” a deposition. Counsel observed that the rules for depositions and trials as they relate to experts were written by attorneys and conducted by attorneys. Counsel then said something I’ve not forgotten: “Chris, your objective in this deposition is not to win it. Your objective is not to lose.”Discuss your approach to comments about opposing expert reports with counsel. In some cases, counsel will want you to be prepared to comment on the report of one or more other experts. If so, outline your comments in advance so that you are organized when asked for your opinions regarding the report(s). In other cases, counsel may have retained another expert to handle rebuttal, and you would not be expected to comment, even if asked by opposing counsel. It is okay not to have opinions about other experts.Talk with counsel about local rules applicable to depositions. In some jurisdictions, experts are not allowed to talk with counsel for their side during a deposition. I recall one arbitration in which I testified where this rule was in place. As we reached the end of the day during my testimony, opposing counsel opened a report that I had issued some years before and read a portion that appeared to impeach my testimony. The problem was, I couldn’t remember the details of that earlier report on the spot. Fortunately, the day ended at that point. The arbitration resumed three weeks later, and I was unable to talk with counsel about the testimony at all during that period. However, I did pull a copy of the report that opposing counsel had read from. Counsel had clearly taken his quote out of context. I brought a copy of the report when I returned to the stand and asked for time to respond to the final question from the previous session. With permission from my earlier client, I read the portion of the report that counsel had tried to trip me with, but I read that portion in appropriate context. In that light, there was no impeachment. Indeed, the earlier report supported my testimony in the arbitration. That’s a long story, but the point is, know the rules.Get a good night’s sleep the night before your deposition. Depositions can be long and grueling. In some jurisdictions, they are limited to seven hours of deposition time. Seven hours, though, can be a long time, so it is good to be rested. For multi-day depositions, getting good rest is critical. It takes a great deal of mental focus and physical energy to give a good deposition. So, take care of yourself as a key part of preparing.Wrapping UpThe central idea behind preparing for an expert deposition is to be sure that the expert is as ready as possible. Preparation is essential for experts to give good depositions.Mercer Capital brings analytical resources and over 35 years of experience to the field of dispute analysis and litigation support. We assist our clients through the entire dispute process by providing initial consultation and analysis, as well as testimony and trial support. Please contact us to discuss your needs in confidence.
<em>Wisniewski v. Walsh</em> and the Bad Behavior (Marketability) Discount in New Jersey
Wisniewski v. Walsh and the Bad Behavior (Marketability) Discount in New Jersey
Peter Mahler reported on a recent New Jersey appellate level case focusing on the application of a 25% marketability discount in a statutory fair value determination in his New York Business Divorce blog. The New Jersey Appellate Division issued an unpublished decision in Wisniewski v. Walsh, 2015 N.J. Super. Unpub. LEXIS 3001 [App. Div. Dec. 24, 2015]. The case is interesting in that it attempts to determine a marketability discount in relationship to the “bad behavior” of a selling shareholder. The Wisniewski case has a long and tortuous history dating back to the mid-1990s. The case involves a successful family-owned trucking business founded by the father in 1952. Three siblings, Frank, Norbert, and Patricia owned the business equally following the father’s death. Frank assumed leadership of the business by 1973, and Norbert and Patricia’s husband also worked in the business. In 1992, Frank was sentenced to a prison term, leaving Norbert in charge of the business. Norbert stopped paying certain bills that had customarily been paid for Patricia and her husband, and diverted certain revenues from a business owned by Patricia to one in which she had no interest. In addition, even after Frank’s return, Norbert tried to exclude Patricia from a real estate deal that she ordinarily would have participated in. The litigation began around 1995. Interestingly, the trial court held that Norbert was an oppressing shareholder, and none of the parties contested that finding or the court’s later decision that Norbert should be bought out. Hold that thought, because it becomes a key factor in the court’s determination of statutory fair value. I can only call the concluded marketability discount in the matter a “bad behavior” discount.The ValuationsThe court’s valuation was determined through two trials in 2007 and 2008. Roger Grabowski of Duff & Phelps was retained by Frank and Patricia (the company) and Gary Trugman of Trugman Valuation Associates was retained by Norbert. I have been unable to locate the trial court’s decision in that matter, and so I can only write about the valuation from the perspective of the appellate decision.The trial court issued opinions in October 2007 and July 2008, which explained how and why the trial judge concluded that the fair market value of Norbert’s interest was about $32.2 million. We learn in the appellate decision that the trial court applied a separate 15% “key man” discount “to account for Frank’s importance.” If the conclusion was $32.2 million for Norbert’s interest, then the value before the discount was about $37.9 million ($32.2 / (1 – 15%)). No marketability discount was applied by the trial court. This would place an implied value of the trucking business at about $114 million.We do not know the conclusions of either Grabowski or Trugman that were considered by the trial court. According to the appellate decision, the trial judge found Trugman’s discounted cash flow analysis more credible than Grabowski’s market approach. However, the trial judge used assumptions suggested by Grabowski for certain normalizing adjustments to operating expenses for Trugman’s discounted cash flow method.The Initial Appeals and Application of a Marketability DiscountThere was an appeal of the trial court’s decisions in 2007 and 2008. The appellate court, in a decision issued April 2, 2013, held in part that “the trial judge erred in not applying a marketability discount” and remanded “for the fixing and application of a marketability discount to the extent not already subsumed in the judge’s findings…”The 2015 appellate decision states regarding the remand to the trial court in 2013:On remand, Judge Hector R. Velazquez briefly contemplated that the record might need to be supplemented with expert testimony pertaining to the narrow issues presented, but ultimately decided against it; none of the parties quarrel with that approach now. Left to resolve the matter on the record developed after the first remand, Judge Velazquez heard oral argument and issued an opinion on October 16, 2013, concluding that a discount for marketability was not embedded in the prior valuation and that a discount of twenty-five percent should be applied. He entered a second amended final judgment to that effect on January 7, 2014.And of course the parties appealed and cross-appealed.The Final (?) AppealThe appellate decision was issued December 24, 2015. To cut to the chase, the appellate court found “no merit” in the appeal and affirmed Judge Velazquez’ 2014 opinion. The appellate decision recounts that Norbert was found to be an oppressing shareholder. This turns out to be an important point, because in New Jersey, the marketability discount is typically reserved for “extraordinary circumstances” involving inequitable or coercive conduct on the part of the seller, who is Norbert in this case. The issue on appeal was whether the trial judge had erred in application of the 25% marketability discount because marketability may already have been considered in Trugman’s DCF analysis. The key facts relating to the marketability discount question, as best I can glean them from the 2015 appellate decision, include:Trugman’s Discount Rate Risk Factors. Trugman used a build-up method to develop his discount rate for his DCF analysis. The company-specific risk factors in the build-up included key man risk regarding Frank’s perceived management ability, customer relationships, customer concentrations, the closely-held nature of the trucking business, and undercapitalization. Trugman made two important additional points regarding the marketability of the business. He stated that the company is profitable, attractive, and marketable and that the company made substantial distributions on a regular basis that should offset any risks during a normal marketing period (of six to nine months). Trugman did not apply a marketability discount (or assumed it to be zero), noting that the discount rate was the “right place” to consider these risks. Recall also that the trial judge in the valuation trial had already applied a separate 15% key man discount after accepting Trugman’s DCF (as modified by Grabowski’s expense assumptions).Grabowski’s Marketability Factors. Grabowski had applied a marketability discount of 35% in his valuation. Judge Velaquez concluded that Grabowski and Trugman considered several of the same factors in reaching their discount rate and marketability discount, respectively. Grabowski’s marketability factors included heavy dependence on Frank as a key man, customer concentrations in the retail industry, the company’s size and closely held nature, its profitability, and the anticipated holding period. Grabowski per the court noted that his marketability discount was also “consistent with guidance from applicable [minority] studies and legal precedent.” Grabowski viewed the company as having a relative lack of marketability. The appellate court notes the trial court’s decision:Judge Velazquez concluded, based on that record, that although Trugman and Grabowski had considered several of the same factors in formulating their discount rate and marketability discount, respectively, that Trugman had made no adjustment for marketability in building up his discount rate — in short, the judge concluded that no marketability discount was embedded in his evaluation. The judge rejected both expert opinions, moreover, in selecting an appropriate discount, and fixed the rate at twenty-five percent.It gets more interesting for valuation professionals. The appellate court reasoned that a marketability discount was necessary because of Norbert’s bad behavior towards his fellow shareholders (there was never a finding that his behavior harmed the company in any way).The second trial judge rejected application of a marketability discount following our first remand. He considered Frank’s criminal conviction, a factor Grabowski suggested would reduce the company’s value, but noted that while the company endured a lull during Frank’s absence, it resumed its growth on his return with no apparent hindrance attributable of his criminal history. Neither that nor any other circumstance, the trial judge at the time reasoned, justified application of the discount. Although the reasoning was sound for the most part, we reversed because the judge at the time failed to consider that Norbert’s oppressive conduct had harmed his fellow shareholders and necessitated the forced buyout…[paraphrasing the New Jersey Supreme Court in Balsamides under similar circumstances]. …[A]bsent the application of a discount, the oppressing shareholder would receive a windfall, leaving the innocent party to shoulder the entire burden of the asset’s illiquidity in any future sale. Equity demanded application of the discount, or else the statute would create an incentive for oppressive behavior. (emphasis added)The appellate decision restated some of Judge Velazquez’ logic in making the following point:On remand, Judge Velazquez determined on the existing record that a marketability discount was not already embedded in the valuation. He recounted that the discount rate Trugman build up included a size premium and an adjustment for a series of company-specific factors including the company’s reliance on Frank, its customer concentration in the retail industry, and high debt. Although Grabowski had considered similar factors in formulating his marketability discount, the judge concluded that Trugman had certainly “utilized them in a different way” than to adjust for any lack of illiquidity. (emphasis added)As a business appraiser examining this case from business and valuation perspectives, the economic logic for applying a 25% marketability discount by the court is considerably strained. If a group of risk factors are considered in the DCF method that lower value in the context of that method, it is difficult to see how their further consideration for the application of an additional marketability discount is not double-counting. However, the appellate court addressed this issue as follows:Grabowski analyzed a handful of the same factors, among many others, in formulating his marketability discount, but, in contrast, focused on the inherent liquidity of closely-held companies and the anticipated holding period for a rational investor in this company. There was no clear indication in the record, then, that Trugman and Grabowski had accounted for the same risks relative to marketability, such that application of a separate marketability discount would cause double counting. (emphasis added)In the light of day, it would seem that there is double-counting to the extent that both appraisers considered the same factors that would reduce each of their values, even if they used those factors in different ways. And note that the original trial judge had already allowed for a key man discount of 15%, which occurred, obviously, after the experts had testified and provided their evidence. This discount, which certainly pertains to the “marketability” of a business, is substantial discount that had already been considered in the trial court’s conclusion. It just wasn’t labeled as a marketability discount.The Marketability (Bad Behavior) DiscountWhat it seems that we have in Wisniewski v. Walsh is a situation that is a business appraiser’s nightmare. At the original valuation trial, the court held that there should be no marketability discount. That was appealed. The appellate court then remanded back to the trial court for the application of a marketability discount to the extent that one was not already embedded in Trugman’s DCF analysis. The trial judge then, based on logic outlined above, concluded that no marketability discount was embedded in the DCF analysis and that the appropriate punitive marketability discount was 25%. This was appealed, and in this current appellate decision, the trial court’s marketability discount is affirmed.I have no problem if a court of equity wants to penalize a party for oppressive behavior to other shareholders. That is certainly one of the jobs that courts of equity are called upon to do in appropriate circumstances. And that discount can be zero, 10%, 20%, 25% or anything the court determines is appropriate in a specific case.I do have a problem with a court making an “equitable” decision and then trying to justify that decision based on parsing of valuation evidence.Assume an appraiser provided a valuation in another New Jersey statutory fair value matter involving the oppressive behavior of a selling shareholder named John. Let’s say that the value conclusion for the interest before the application of a “bad behavior discount” was $100 per share. The appraiser then concludes as follows:Based on my analysis of John’s bad behavior, I believe that a marketability (bad behavior) discount of 20% is appropriate.The appraiser might be thrown out of court. His opinion would certainly be given no weight. How then, is an appraiser to respond when the ultimate marketability, or bad behavior, discount will be determined by a judge who is responding to the equities of a matter? After all, valuation evidence pertaining to the marketability of a company or of an interest in a company has absolutely nothing to do with the behavior of any shareholder.Let’s look further at the appellate decision and we will see that the trial court’s conclusion has nothing to do with the economics of the trucking business in Wisniewski.The Court noted in Balsamides, supra, 160 N.J. at 377, 379, that marketability discounts for closely-held companies frequently ranged from thirty to forty percent, though the Court explained that selection of an appropriate rate, and the applicability of a rate in the first place, must always be responsive to the equities of a given matter. Judge Velazquez properly rejected from the outset Norbert’s suggestion that the marketability discount be set at zero percent. Indeed, we had already decided that a marketability discount was required and Judge Velazquez was bound by our mandate. After carefully canvassing the record, Judge Velazquez came to the conclusion that selecting a thirty to forty percent rate as described in Balsamides would excessively punish Norbert, the oppressing shareholder, beyond what the equities of this case required and, in light of the company’s past financial success and anticipated continued future growth, stood to “give the remaining shareholders a significant windfall.” In choosing an appropriate marketability discount after rejecting portions of both expert opinions on the issue, Judge Velazquez acknowledged our Supreme Court’s advice in Balsamides that such discounts frequently ranged from thirty to forty percent, but noted that other studies supported a broader range, reaching as low as twenty percent. He alluded to authorities from other jurisdictions approving the application of a wide range of discounts, sensitive to the equities of each individual case, and to our decision in Cap City Products Co. v. Louriero, 332 N.J. Super. 499, 501, 505-07 (App. Div. 2000), allowing application of a twenty-five percent discount. (emphasis added)If trial courts determine marketability discounts as bad behavior discounts, there really is no way that business appraisers can provide meaningful information to a court. If the court’s concern is one of “the equities” in a matter rather than in determining the fair value or the fair market value of a business or interest in a business, then there is little that appraisers can do to help. In Wisniewski, the application of a marketability discount flowed, not from the lack of marketability of the trucking business, but from the bad behavior of Norbert. Neither Trugman nor Grabowski had a chance in that determination. All we can say is that the court’s ultimate conclusion for the bad behavior (marketability) discount fell within the range suggested by Trugman (0%) and Grabowski (35%) and had nothing to do with the relative marketability of the business at hand.Peter Mahler’s ConclusionMahler concluded similarly in his blog post:If you ask accredited business appraisers whether the determination of a marketability discount rate for the shares of a particular closely-held company should be based on case precedent involving other companies, I think the vast majority will answer “no.” I wrote a piece on that very subject last year, quoting from the IRS’s DLOM Job Aid and experts in the field. Yet cases such as Wisniewski point the other way, effectively encouraging advocates and judges to select a rate within a self-perpetuating, “established” range of case precedent based as much if not more on the “equities” of the case than the financial performance, prospects, and liquidity risks of the company being valued. It’s not for me to say whether appellate courts and legislatures should decide as a matter of policy to incorporate into fair value determinations equitable considerations based on the good or bad conduct and motives of the litigants toward one another. But I am saying that if that’s the way it’s going to be, there’s an associated cost in the form of greater indeterminacy in fair value adjudications which makes it harder for lawyers and valuation professionals to advise their clients and to reach buyout agreements before they ripen into litigation.Readers can see the bad news in this appellate decision in Wisniewski. The good news, I guess, it that most statutory fair value cases do not involve bad behavior on the part of a selling shareholder.
Mercer Capital’s Value Matters 2016-04
Mercer Capital’s Value Matters® 2016-04
Characteristics of a Good Buy-Sell Agreement
Mercer Capital’s Value Matters 2016-03
Mercer Capital’s Value Matters® 2016-03
Characteristics of a Good Buy-Sell Agreement
Mercer Capital’s Value Matters 2016-02
Mercer Capital’s Value Matters® 2016-02
Unicorns, Delaware, and Private Company Financial Disclosure
Mercer Capital’s Value Matters 2016-01
Mercer Capital’s Value Matters® 2016-01
Wisniewski v. Walsh: Bad Behavior (Marketability) Discount in New Jersey
An Introduction to Dividends and Dividend Policy for Private Companies
An Introduction to Dividends and Dividend Policy for Private Companies
Excerpted from Z. Christopher Mercer, FASA, CFA, ABAR,'s newest book, Unlocking Private Company Wealth. It is reprinted here with permission. The issue of dividends and dividend policy is of great significance to owners of closely held and family businesses and deserves considered attention. Fortunately, I had an early introduction to dividend policy beginning with a call from a client back in the 1980s. I had been valuing a family business, Plumley Rubber Company, founded by Mr. Harold Plumley, for a number of years. One day in the latter 1980s, Mr. Plumley called me and asked me to help him establish a formal dividend policy for his company, which was owned by himself and his four sons, all of whom worked in the business. Normally I do not divulge the names of clients, but my association with the Plumley family and Plumley Companies (its later name) was made public in 1996 when Michael Plumley, oldest son of the founder and then President of the company, spoke at the 1996 International Business Valuation Conference of the American Society of Appraisers held in Memphis, Tennessee. He told the story of Plumley Companies and was kind enough to share a portion of my involvement with them over nearly 20 years at that point. Let’s put dividends into perspective, beginning with a discussion of (net) earnings and (net) cash flow. These are two very important concepts for any discussion about dividends and dividend policy for closely held and family businesses. To simplify, I’ll often drop the (net) when discussion earnings and cash flow, but you will see that this little word is important.(Net) Earnings of a BusinessThe earnings of a business can be expressed by the simple equation:Earnings = Total Revenue – Total CostCosts include all the operating costs of a business, including taxes. C Corporations. If your corporation is a C corporation, it will pay taxes on its earnings and earnings will be net of taxes. The line on the income statement is that of net income, or the income remaining after all expenses, including taxes, both state and federal, have been paid. By the way, if your company is a C corporation, feel free to give me a call to start a conversation about this decision.S Corporations and LLCs. If your corporation is an S corporation or an LLC (limited liability company), the company will make a distribution so that its owners can pay their pass-through taxes on the income. To get to the equivalent point of net income on a C corporation’s income statement, it is necessary to go to the line called net income (but it is not) and to subtract the total amount of distributions paid to owners for them to pay the state and federal income taxes they owe on the company’s (i.e., their pass through) earnings. This amount would come from the cash flow statement or the statement of changes in retained earnings. Ignoring any differences in tax rates, the net income, after taxes (corporate or personal) should be about the same for C corporations and pass-through entities.(Net) Cash FlowCompanies have non-cash charges like depreciation and amortization related to fixed assets and intangible assets. They also have cash charges for things that don’t flow through the income statement. Capital expenditures for plant and equipment, buildings, computers and other fixed assets are netted against depreciation and amortization, and the result is either positive or negative in a given year. Capital expenditures tend to be "lumpy" while the related depreciation expenses are amortized over a period of years, often causing swings in the net of the two.There are other "expenses" and "income" of businesses that do not flow through the income statement. These investments, either positive or negative, relate to the working capital of a business. Working capital assets include inventories and accounts receivable, and working capital liabilities include accounts payable and other short-term obligations. Changes in working capital can lead to a range of outcomes for a business. Consider these two extremes that could occur regarding cash in a given year: Make lots of money but have no cash. Rapidly growing companies may find that while they have positive earnings, they have no cash left at the end of the month or year. They have to finance their rapid growth by leaving all or more than all of earnings in the business in the form of working capital to finance investments in accounts receivable and/or inventories and in the purchase of fixed assets to support that growth. Make little money, even have losses, and generate cash. Companies that experience sales declines may earn little, or even lose money on the income statement, and still generate lots of cash because they collect prior receivables or convert previously accumulated inventories into cash during the slowdown. Working capital on the balance sheet is the difference between current assets and current liabilities. Many companies have short-term lines of credit with which they finance working capital investments. The concept of working capital, then, may include changes in short-term debt. In addition, companies generate cash by borrowing funds on a longer-term basis, for example, to finance lumpy capital expenditures. In the course of a year, a company may be a net borrower of long-term debt or be in a position of paying down its long-term debt. So we’ll need to consider the net change in long-term debt if we want to understand what happens to cash in a business during a given year. We are developing a concept of (net) cash flow, which can be defined as follows in Figure 11.Most financial analysts and bankers will agree that this is a pretty good definition of Net Cash Flow.Net Cash Flow is the Source of Good ThingsWe focus on cash flow because it is the source of all good things that come from a business. The current year’s cash flow for a business is, for example, the source of:Long-term debt repayment. Paying debt is good. Bankers are extremely focused on cash flow, because they only want to lend long-term funds to businesses that have the expectation of sufficient cash flow to repay the debt, including principal and interest on the scheduled basis. Interest expense has already been paid when we look at net cash flow. Companies borrow on a long-term basis to finance a number of things like land, buildings and equipment, software and hardware, and many other productive assets that may be difficult to finance currently. They may also borrow on a long term basis to finance stock repurchases or special dividends.Reinvestment for future growth. Investment in a business is good if adequate returns are available. If a company generates positive cash flow in a given year, it is available to reinvest in the business to finance its future growth. Reinvested earnings are a critical source of investment capital for closely held and private companies Reinvesting with the expectation of future growth (in dividends and capital gains) is an important source of shareholder returns, but the return is deferred, at least in the form of cash, until a future date.Dividends or distributions. Corporate dividends are also good, particularly if you are a recipient. Cash flow is also the normal source for dividends (for C corporation owners) or what we call “economic distributions,” or distributions net of shareholder pass-through taxes (for S corporation and LLC owners).What is a Dividend?At its simplest, a dividend (or economic distribution) reflects the portion of earnings not reinvested in a business in a given year, but paid out to owners in the form of current returns.For some or many closely held and family businesses, effective dividends can include another component, and that is the amount of any discretionary expenses that likely would be “normalized” if they were to be sold. Discretionary expenses include: Above-market compensation for owner-managers. Owners of some private businesses who compensate themselves and/or family members at above-market rates should realize that the above-market portion of such compensation is an effective dividend.Mystery employees on the payroll. Some companies place non-working spouses, children or other relatives on the payroll when no work is required of them.Expenses associated with non-operating assets used for owners’ personal benefit. Non-operating assets can include company-owned vacation homes, aircraft not necessary for the operation of the business, vehicles operated by non-working family members, and others. It is essential to analyze above-market compensation and other discretionary expenses from owners’ viewpoints to ascertain the real rate of return that is obtained from investments in private businesses. In an earlier chapter, we touched on the concept of the rate of return on investment for a closely held business. Assuming that there were no realized capital gains from a business during a given year, the annual return (AR) is measured as follows:Now, we add to this any discretionary expenses that are above market or not normal operating expenses of the business that are taken out by owners:We now know what dividends are, and they include discretionary benefits that will likely be ceased and normalized into earnings in the event of a sale.We won’t focus on discretionary benefits in the continuing discussion of dividends and dividend policy. However, it is important for business owners to understand that, to the extent discretionary benefits exist, they reflect portions of their returns on investments in their businesses.In summary, dividends are current returns to the owners of a business. Dividends are normally residual payments to owners after all other necessary debt obligations have been paid and all desirable reinvestments in the business have been made.Dividends and Dividend Policy for Private CompaniesWith the above introduction to dividends for private companies, we can now talk about dividend policy. The remainder of this chapter focuses on seven critical things for consideration as you think about your company’s dividend policy.Every company has a dividend policy.Dividend policy influences return on business investment.Dividend policy is a starting point for portfolio diversification.Special dividends enhance personal liquidity and diversification.Dividend policy does matter for private companies.Dividend policy focuses management attention on financial performance.Boards of directors need to establish thoughtful dividend policies. We now focus on each of these seven factors you need to know about your company’s dividend policy.Every Company Has a Dividend PolicyLet’s begin with the obvious observation that your company has a dividend policy. It may not be a formal policy, but you have one. Every year, every company earns money (or not) and generates cash flow (or not). Assume for the moment that a company generates positive earnings as we defined the term above. If you think about it, there are only three things that can be done with the earnings of a business:Reinvest the earnings in the business, either in the form of working capital, plant and equipment, software and computers, and the like, or even excess or surplus assets.Pay down debt.Pay dividends to owners (or economic distributions – after pass-through taxes – for S corporations and LLCs) or repurchase stock (another form of returns to shareholders). That’s it. Those are all the choices. Every business will do one or more of these things with its earnings each year. If a business generates excess cash and reinvests in CDs, or accumulates other non-operating assets, it is reinvesting in the business, although likely not at an optimal rate of return on the reinvestment. Even if your business does not pay a dividend to you and your fellow owners, you have a dividend policy and your dividend payout ratio is 0% of earnings. On the other hand, if your business generates substantial cash flow and does not require significant reinvestment to grow, it may be possible to have a dividend policy of paying out 90% or even up to 100% of earnings in most years. This is often the case in non capital intensive service businesses. Recall that if a business pays discretionary benefits to its owners that are above market rates of compensation, or if it pays significant expenses that are personal to the owners, it is the economic equivalent of paying a dividend to owners. So when talking to business owners where such expenses are significant, we remind them that they are, indeed, paying dividends and should be aware of that fact. Some may think that discretionary expenses are the provenance of only small businesses; however, they exist in many businesses of substantial size, even into the hundreds of millions in value. Discretionary expenses are not necessarily bad, but they can create issues. In companies with more than one shareholder, discretionary expenses create the potential for (un)fairness issues. However, discretionary expenses are paid for the benefit of one shareholder or group of shareholders and not for others, they are still a return to some shareholders. Every company, including yours, has a dividend policy. Is it the right policy for your company and its owners?Dividend Policy Influences Return on Business InvestmentTo see the relationship between dividend policy and return on investment we can examine a couple of equations. This brief discussion is based on a lengthier discussion in my book, Business Valuation: An Integrated Theory Second Edition (John Wiley & Sons, 2007). There is a basic valuation equation, referred to as the Gordon Model. This model states that the price (P0) of a security is its expected dividend (D1) capitalized at its discount rate (R) minus its expected long term growth rate in the dividend (Gd). This model is expressed as follows:D1 is equal to Earnings times the portion of earnings paid out, or the dividend payout ratio (DPO), so we can rewrite the basic equation as follows:What this equation says is that the more that a company pays out in dividends, the less rapidly it will be able to grow, because Gd, or the growth rate in the dividend, is actually the expected growth rate of earnings based on the relevant dividend policy.We can look at this simplistically in word equations as follows:Dividend Income + Capital Gains = Total ReturnDividend Yield + Growth (Appreciation) = Cost of Equity (or the discount rate, R)These equations reflect basic corporate finance principles that pertain, not only to public companies, but to private businesses as well. There is an important assumption in all of the above equations – cash flow not paid out in dividends is reinvested in the business at its discount rate, R.There are many examples of successful private companies that do not pay dividends, even in the face of unfavorable reinvestment opportunities. To the extent that dividends are not paid and earnings are reinvested in low-yielding assets, the accumulation of excess assets will tend to dampen the return on equity and investment returns for all shareholders.Further, the accumulation of excess assets dampens the relative valuation of companies, because return on equity (ROE) is an important driver of value. For example, consider the following relationship without proof:ROE x Price/Earnings Multiple = Price/Book ValueAt a given multiple of (net) earnings available in the marketplace, a company’s ROE will determine its price/book value multiple. The price/book value multiple tells how valuable a company is in relationship to its book value, or the depreciated cost value of its shareholders’ investments in the business.Let’s consider a simple example. Assume that a company generates an ROE of 10% and that the relevant market price/earnings multiple (P/E) is 10x. Using the formula above:In this example, the company would be valued at its book value and the shareholders would not benefit from any “goodwill,” or value in excess of book value. Consider, however, that a similar company earns an ROE of 15%.Assuming the same P/E of 10x, it would be valued at 150% of its book value.Suppose the second company, because of its superior returns, received a P/E of 11x. In that case the price/book multiple would be 165%. To the extent that a company’s dividend policy influences its ongoing ROE, it influences its relative value in the marketplace and the ongoing returns its shareholders receive. In short, your dividend policy influences your return on investment in your business, as well as your current returns from that investment.Dividend Policy is a Starting Point for Portfolio DiversificationRecall the story of my being asked to help develop a dividend policy for a private company. The company had grown rapidly for a number of years and its growth and diversification opportunities in the auto parts supply business were not as attractive as they had been. The CEO, who was the majority shareholder, realized this and also that his sons (his fellow shareholders) could benefit from a current return on their investments in the company, which, collectively, were significant.We reviewed the dividend policies of all of the public companies that we believed to be reasonably comparable to the company. I don’t recall the exact numbers now, but I believe that the average dividend yield for the public companies was in the range of 3%. As I analyzed the private company, it was clear that it was still growing somewhat faster than the publics, so the ultimate recommendation for a dividend was about 1.5% of value.The value that the 1.5% dividend yield was compared to was the independent appraisal that we prepared each year. Based on the value at the time, I recall that the annual dividend began at something on the order of $300,000 per year. But, for the father and the sons, it was a beginning point for diversification of their portfolios away from total concentration in their successful private business.Your dividend policy can be the starting point for wealth diversification, or it can enhance the diversification process if it is already underway.Special Dividends Enhance Personal Liquidity and DiversificationA number of years ago, I was an adviser to a publicly traded bank holding company. Because of past anemic dividends, this bank had accumulated several million dollars of excess capital. The stock was very thinly traded and the market price was quite low, reflecting a very low ROE (remember the discussion above).Because of the very thin market for shares, a stock repurchase program was not considered workable. After some analysis, I recommended that the board of directors approve a large, one-time special dividend. At the same time I suggested they approve a small increase in the ongoing quarterly dividend. Both of these recommendations provided shareholders with liquidity and the opportunity to diversify their holdings.Since the board of directors collectively held a large portion of the stock, the discussion of liquidity and diversification opportunities while maintaining their relative ownership position in the bank was attractive.At the final board meeting before the transaction, one of the directors did a little bit of math. He noted that if they paid out a large special dividend, the bank would lose earnings on those millions and earnings would decline. I agreed with his math, but pointed out (calculations already in the board package) that the assets being liquidated were very low in yield and that earnings (and earnings per share) would not decline much. With equity being reduced by a larger percentage, the bank’s ROE should increase. So that increase in ROE, given a steady P/E multiple in the marketplace, should increase the bank’s Price/Book Value multiple.The director put me on the spot. He asked point blank: "What will happen to the stock price?" I told him that I didn’t know for sure (does one ever?) but that it should increase somewhat and, if the markets believed that they would operate similarly in the future, it could increase a good bit. The stock price increased more than 20% following the special dividend.Special dividends, to the extent that your company has excess assets, can enhance personal liquidity and diversification. They can also help increase ongoing shareholder returns. I have always been against retaining significant excess assets on company balance sheets because of their negative effect on shareholder returns and their adverse psychological impact. It is too easy for management to get "comfortable" with a bloated balance sheet. If your business has excess assets, consider paying a special dividend. Your shareholders will appreciate it.Dividend Policy Does Matter for Private CompaniesSomeone once said that earnings are a matter of opinion, but dividends are a matter of fact. What we know is that when dividends are paid, the owners of companies enjoy their benefit, pay their taxes, and make individual choices regarding their reinvestment or consumption.The total return from an investment in a business equals its dividend yield plus appreciation (assuming no capital gains), relative to beginning value. However, unlike unrealized appreciation, returns from dividends are current and bankable. They reduce the uncertainty of achieving returns. Further, if a company’s growth has slowed because of relatively few good reinvestment opportunities, a healthy dividend policy can help assure continuing favorable returns overall.Based on many years of working with closely held businesses, we have observed that companies that do not pay dividends and, instead, accumulate excess assets, tend to have lower returns over time. There is, however, a more insidious issue. The management of companies that maintain lots of excess assets may tend to get lazy-minded. Worse, however, is the opposite tendency. With lots of cash on hand, it is too easy to feel pressure to make a large and perhaps unwise investment, e.g., an acquisition, that will not only consume the excess cash but detract from returns in the remainder of the business.Dividend policy is the throttle by which well-run companies gauge their speed of reinvestment. If investment opportunities abound, then a no- or low-dividend payout may be appropriate. However, if reinvestment opportunities are slim, then a heavy dividend payout may be entirely appropriate.Any way you cut it, dividend policy does matter for private companies.Dividend Policy Focuses Management Attention on Financial PerformanceBoards of directors are generally cautious with dividends and once regular dividends are being paid, are reluctant to cut them. The need, based on declared policy, to pay out, say, 35% of earnings in the form of shareholder dividends (example only) will focus management’s attention on generating sufficient earnings and cash flow each year to pay the dividend and to make necessary reinvestments in the business to keep it growing. No management (even if it is you) wants to have to tell a board of directors (even if you are on it) or shareholder group that the dividend may need to be reduced or eliminated because of poor financial performance.Boards of Directors Need to Establish Thoughtful Dividend PoliciesIf dividend policy is the throttle with which to manage cash flow not needed for reinvestment in a business, it makes sense to handle that throttle carefully and thoughtfully. Returns to shareholders can come in the form of dividends or in the form of share repurchases.While a share repurchase is not a cash dividend, it does provide cash to selling shareholders and offsetting benefits to remaining shareholders. Chapter 10 of the book (Leveraged Share Repurchase: An Illustrative Example) provides an example of a substantial leveraged share repurchase from a controlling shareholder to provide liquidity and diversification.From a theoretical and practical standpoint, the primary reason to withhold available dividends today is to reinvest to be able to provide larger future dividends – and larger in present value terms today. It is not a good dividend policy to withhold dividends for reasons like the following:A patriarch withholds dividends to prevent the second (or third or more) generations from being able to have access to funds.A control group chooses to defer dividends to avoid making distributions to certain minority shareholders.Dividends are not paid because management (and the board) want to build a large nest egg against possible future adversities.Dividends are not paid to accumulate excess or non-operating assets on the balance sheet for personal or vanity reasons.Dividend policy is important and your board of directors needs to establish a thoughtful dividend policy for your business.ConclusionDividends and dividend policies are important for the owners of closely held and family businesses. Dividends can provide a source of liquidity and diversification for owners of private companies. Dividend policy can also have an impact on the way that management focuses on financial performance.To discuss corporate valuation or transaction advisory issues in confidence, please contact us.
New York’s Largest Corporate Dissolution Case: AriZona Iced Tea
New York’s Largest Corporate Dissolution Case: AriZona Iced Tea
After several years of litigation involving a number of hearings and trials on various issues, a trial to conclude the collective fair value of a group of related companies known as the AriZona Entities (also referred to as "AriZona" or "the Company"), occurred. The trial was held in the Supreme Court, State of New York, Nassau County, New York, the Hon. Timothy Driscoll, presiding. The trial lasted from May 22, 2014 until July 2, 2014.1The Court's decision in what I will refer to as "the AriZona matter" (or "the matter") was filed on October 14, 2014. I have not previously written about the AriZona matter because I was a business valuation expert witness on behalf of one side.2  I was asked not to publish anything while the matter was still pending. The parties recently closed a private settlement of the matter, so there will be no appeal.There are numerous quotes from the Court's decision in Ferolitov.Vultaggio throughout this article. However, in an informal article of this type, I will not cite specific pages for simplicity and ease of reading.Background about the CaseThe overall litigation had numerous complexities; however, the valuation and related issues were ultimately fairly straightforward. The Court had to determine the fair value, under New York law, of a combined 50% interest in the AriZona Entities as of two valuation dates. The first date, October 5, 2010, pertained to a portion of the 50% block, and the remainder of the block was to be valued as of January 31, 2010.The Court's decision focused on the first valuation date, or October 5, 2010, and we will do the same in this analysis of the case.The case citation in the footnote below provides the names for all plaintiffs and defendants in the matter. For purposes of this discussion, we simplify the naming of the "sides" in the litigation, following the Court's convention.The group of plaintiffs, led by John Ferolito, is referred to as "Ferolito" herein. I worked on behalf of Ferolito. Similarly, the group of defendants, led by Dominick Vultaggio, is referred to as "Vultaggio." Expert witnesses for Ferolito included Z. Christopher Mercer (Mercer Capital), Basil Imburgia (FTI Consulting), Dr. David Tabak (NERA Economic Consulting), Christopher Stradling (Lincoln International), and Michael Bellas (Beverage Marketing Corporation). Mercer was the primary business valuation expert. Imburgia testified on developing adjusted earnings for AriZona. Stradling, an investment banker, also testified regarding the value of AriZona. Finally, Bellas testified regarding the revenue forecast he developed for AriZona and that was employed by Mercer in the discounted cash flow method. Expert witnesses for Vultaggio included Professor Richard S. Ruback (Harvard Business School and Charles River Associates), who was the primary valuation expert, and Dr. Shannon P. Pratt (Shannon Pratt Valuations). Pratt testified on the topic of the discount for lack of marketability but did not offer an independent valuation opinion. Other experts worked on behalf of Vultaggio, but their opinions received little treatment in the Court's decision.Background about the AriZona EntitiesThe AriZona Entities market beverages (principally ready-to-drink iced teas, lemonade-tea blends, and assorted fruit juices) under the AriZona Iced Tea and other brand names. At the valuation dates, the Company sold product through multiple channels, including convenience stores, grocery stores, and other retailers, primarily in the United States. International sales comprised about 9% of total sales.The Company was founded in 1992 by Vultaggio and Ferolito, who each owned 50% of the stock at that time. It grew rapidly to the range of $200 million in sales and significant profitability and remained at that level until 2002, at which time sales began to rise rapidly and consistently, reaching about $1 billion in 2010.Normalized EBITDA (earnings before interest, taxes, depreciation and amortization), as determined by Basil Imburgia on behalf of Ferolito, was $181 million for the trailing twelve months ending September 2010, which the Court accepted. While the text of the decision states that Imburgio's EBITDA for that time period was $173 million and a table shows it as $169 million, Imburgio's concluded EBITDA was, indeed, $181 million, which the Court accepted and Mercer accepted, as well.Ruback's estimate of EBITDA for calendar 2010 was $168 million. There was no disagreement over the recent strong earnings of AriZona.AriZona was, at the valuation dates, an attractive, profitable and growing company that was gaining market share in the ready-to-drink (RTD) tea industry. It was the only private company in the $1 billion sales range in the non-alcoholic beverage industry in the United States. In the years and months leading to the valuation date, several very large companies, including Coca-Cola, Tata Tea, and Nestle Waters, held discussions with either Vultaggio and the Company, Ferolito, or both, regarding the potential acquisition of either the Company or the 50% Ferolito interest.The Level of Value for Fair ValueCounsel for Ferolito interpreted fair value in New York as being at the strategic control level based on the following case law guidance:"[I]n fixing fair value, courts should determine the minority shareholder's proportionate interest in the going concern value of the corporation as a whole, that is, 'what a willing purchaser, in an arm's length transaction, would offer for the corporation as an operating business.'" 3Mercer provided a conclusion of fair value at the strategic control level of $3.2 billion, which included the consideration of the sharing of certain expected operating synergies with hypothetical buyers. Stradling offered a conclusion of strategic control value in the range of $3.0 billion to $3.6 billion.The Court did not consider that strategic value was appropriate for its determination of fair value. After citing several cases, including Friedman v. Beway Realty Corp. ("Beway"), the Court concluded:4These principles make clear that the Court may not consider AriZona's "strategic" or "synergistic" value to a hypothetical third-party purchaser, as Ferolito urges. A valuation that incorporates such a "strategic" or "synergistic" element would not rely on actual facts that relate to AriZona as an operating business, but rather would force the Court to speculate about the future.Interestingly, the Court did not quote the language from Beway noted just above. What would a willing purchaser like Tata Tea, Coca-Cola, or Nestle Waters pay for AriZona? Whatever price these "willing purchaser[s], in an arm's length transaction" would offer would certainly include consideration of potential synergies. I do not say this to argue with the Court's conclusion, but to point out that the conclusion is not reconciled with the plain language of Beway.The Court concluded that it would value the Company using the "financial control" measurement (as described by Mercer in the Mercer Report and in testimony at trial). However, that decision did force the Court to "speculate about the future" because the Court's conclusion, which was based on Mercer's discounted cash flow (DCF) method, employed a ten year forecast of revenues and expenses.In anticipation of the Court's decision regarding strategic control value, Mercer also provided conclusions of fair value at the financial control level. These values were $2.4 billion as of October 5, 2010 and $2.3 billion as of January 31, 2011.The Ruback Report offered a standard of value that can be described as "business as usual." 5It is my understanding that, under New York law, the fair value of shares of Arizona Iced Tea values the company as a going concern operated by its current management with its usual business practices and policies.No case law guidance was offered by Ruback for this "business as usual" standard, which included management's inability or unwillingness ever to raise product prices.The Ruback Report's conclusion of fair value for 100% of AriZona's equity was $426 million. The concluded enterprise value is well below 3x EBITDA.In its decision, the Court concluded that consideration of expected synergies was speculative and did not consider Mercer's conclusions at the strategic control level of value. The Court focused instead on Mercer's financial control valuations. The Court rejected the "business as usual" standard offered in the Ruback Report.The Court Focuses on Discounted Cash FlowThe Ruback Report took the position that the discounted cash flow method was the appropriate method for the determination of the fair value of AriZona.Mercer applied a weighting of 80% to the DCF method. But Mercer and Stradling considered the use of guideline public companies and guideline transactions, as well. Mercer accorded the guideline public company indications with the remaining weight of 20%. Because of the substantial weight placed on the DCF method by Mercer, the difference in position was relatively minor.The issue for the Court was one of comparability. Obviously, I thought the use of guideline public companies was relevant, and that the selected group of public companies was sufficiently comparable to provide solid valuation evidence at the financial control level. Nevertheless, the Court disagreed and focused solely on the discounted cash flow valuation.The Court's Determination of Fair ValueHaving determined that the focus would be on the discounted cash flow method, the Court looked at the key components of the DCF methods employed by Mercer and Ruback. As noted, the Court's starting point was the discounted cash flow analysis from the October 5, 2010 DCF method from the Mercer Report.After concluding that Mercer's DCF method was the starting point for analysis, the Court developed a very logical examination of the key components of the DCF analysis, providing sections reaching conclusions on the following assumptions:RevenueCostsTerminal ValueTax Amortization BenefitTax Rate"Key Man" DiscountDiscount RateOutstanding Cash, Non-Operating Assets, and DebtDiscount for Lack of Marketability In the following sections, we address each of these assumptions, although I have reordered them to facilitate the discussion. The starting point is the DCF conclusion already includes one assumption made by the Court. In disregarding Mercer's guideline public company method and its somewhat lower indicated value, the starting point for the Court's analysis was increased by $79.2 million, or from $2.36 billion to $2.44 billion.1. Anticipated RevenueThe Bellas Report provided a ten year forecast of expected future revenues for AriZona. He forecasted domestic revenues and provided a separate forecast for expected future international sales assuming a conscious effort on the part of the Company to focus on international sales, which comprised some 9% of revenues at the valuation date. The Court wrote:6Based on the depth and breadth of Bellas' experience, the significant research regarding the trends in the RTD industry and AriZona in particular, and his demeanor throughout this testimony, the Court credits Bellas' testimony in its entirety regarding AriZona's future revenues.The Court provided a review of the Bellas Report's analysis and my adoption of the analysis, concluding as follows:7Upon relying on Bellas' projections for AriZona's domestic and international prospects, Mercer projected AriZona's revenue to grow a compounded annual growth ("CAGR") rate of 10.2%, which is consistent (and may well be conservative when compared to) AriZona's CAGR from 2006-10 of 13.9%. The Court thus adopts Mercer's revenue projections. In so doing, the Court notes Mercer's impressive expertise in the field of business valuation, including (a) completing some 400 business valuation per year [that's 400 for Mercer Capital, not Mercer], including a significant number of valuations exceeding $1 billion, (b) extensive business appraisal credentials, and (c) publication of over 80 articles regarding different valuation issues. By contrast, Ruback's experience in business valuation is almost entirely academic in nature.In the final analysis, the Court adopted the revenue projection of the Bellas Report which, in turn, was reviewed, analyzed and accepted for the Mercer Report.8 Revenues were forecasted to increase about 7.7%, rising from the last twelve months in September 2010 of $958 million to $2.0 billion in 2020.Although the Bellas revenue forecast adopted by Mercer was deemed aggressive by the Vultaggio side, AriZona's revenues were forecasted to reach $2.2 billion by 2020 in the Ruback Report.2. Operating CostsThe Court observed that in the past, AriZona had been able to manage costs. The Court was presented information regarding historical cost of goods sold, operating expenses, and resulting EBITDA, both in dollar terms and in terms of the resulting historical EBITDA margins.The Court noted that Mercer used past costs as a basis to forecast future costs. The Ruback Report assumed that future costs would rise faster than revenue, with resulting pressure on profit margins.To make the point about the unreasonableness of the Ruback Report's cost assumptions, the Court quoted a portion of my trial testimony:9[Ruback] utilizes a business plan that I don't believe has any bearing in history or any bearing in any evidence I have seen. He conducts – he assumes a business plan that basically assumes that Mr. Vultaggio and the management at AriZona are incompetent and [in]capable of adapting to evolving business conditions.The Ruback Report made two critical assumptions that resulted in an unrealistic and unreasonable forecast of costs and the resulting impact on forecasted EBITDA and EBITDA margins. First, costs were projected to increase with expected inflation. Second, all prices were held constant over the entire projection period. The result was a precipitous drop in the forecasted EBITDA margin. A picture is helpful.The chart below provides historical EBITDA margins and the forecasted margins employed in the Mercer Report (green) and the Ruback Report (red). In the final analysis, the Court credited Mercer's testimony regarding AriZona's anticipated costs. In so doing, having already adopted its revenue forecast, the Court adopted the Mercer Report’s forecasted income for the ten year forecast period employed in that report. 3. Tax Rate AssumptionThe Court did not, however, entirely adopt the forecasted net income and net cash flow of the Mercer Report. For some reason, the Court selected tax rates from the Ruback Report, which were the sum of the marginal personal rate and the marginal state rates, presumably because of AriZona's S corporation status.The Ruback Report assumed a personal marginal tax rate of 35%, an average state income tax rate of 4.5%, and a corporate tax rate of 4% for AriZona itself. These were added together, not accounting for the deductibility of state taxes for federal income tax purposes, and a tax rate of 43.5% was posited for the forecast.The Court correctly noted that there was no explanation of the use of the blended federal/tax rate in the Mercer Report. I can only say that the usual table that illustrates the calculation of the blended federal and state tax rate was missing from the relevant valuation exhibits. Nevertheless, the investment bankers who provided testimony also provided blended federal/state rates similar to the 38% used in the Mercer Report. I did not have an opportunity to address this issue, either on direct or cross-examination during trial testimony.It is fairly standard to begin the valuation of an S corporation on as "as if" C corporation basis. Then, if there are benefits that are additive to value for the S corporation, they can be considered separately. I valued AriZona on an "as if" C corporation basis and then separately considered the tax amortization benefit as being accretive to value for the Company.Pratt, who testified for Vultaggio, agrees with this, as was pointed out in Part I of the Gilbert Matthews article series cited in endnote 2.It is important to recognize that both C corps and S corps pay taxes on corporate income. Whether that tax is actually paid by the corporation or the individual is absolutely irrelevant. What is relevant is the difference between the value of a company valued as a C corporation…and [as] an S corporation. It is for this reason that most S corporation models begin by valuing the company "as if" a C corporation… and then go on to recognize the benefits of the Sub-chapter S election.10All parties, including Stradling and the other investment bankers who provided opinions or whose work was introduced into evidence (except Professor Ruback) valued AriZona, which was an S corporation, as if it were a C corporation, because the likely buyers of the Company were publicly traded C corporations.There has been an ongoing debate in the valuation profession regarding whether there should be a valuation premium accorded to an S corporation like AriZona relative to a similar C corporation. I have written and testified that an S corporation is worth no more than an otherwise identical C corporation. However, it is hard to find otherwise identical corporations for comparison.What I have written is that there is no inherent increase (or decrease) in the value of enterprise cash flows whether their corporate wrapper is an S corporation or a C corporation. There are lots of things that can change the proceeds of a sale to a seller between the two types of corporations, including:An S corporation that retains earnings enables its owners to build basis in their shares, thus sheltering future capital gains taxes. The basis of ownership in C corporations remains at cost until the shares are sold.An S corporation's assets can be sold, enabling the buyers to write up assets for future depreciation or amortization. This write-up and subsequent amortization provides a tax amortization benefit that can enable buyers to pay more for an S corporation. See the next section. In the alternative, the parties can elect a Section 338(h)(10) Election, which provides substantially the same effect as a purchase of assets.A C corporation may have embedded capital gains on assets that would be realized upon a sale of assets. By raising the tax rate above the expected tax rates of likely buyers, the Court effectively lowered the DCF value in the Mercer Report by $196 million, or about 8%. This is simply an incorrect treatment, in my opinion from economic or financial viewpoints. It is my understanding that the Court later requested additional information on the issue of appropriate tax rates for the valuation of an S corporation like AriZona. No one knows if a change might have been made because the matter has settled.4. Tax Amortization BenefitThe Court did not agree with the consideration of a tax amortization benefit in the Mercer Report. The tax amortization benefit was calculated on the assumption that, in a hypothetical sale of AriZona as an S corporation (assumed to be structured as an asset sale), the write-up of intangible assets over the minimal tangible assets on the balance sheet would give rise to a tax amortization benefit to the buyer. The present value of this benefit was calculated over the 15 year amortization period allowed under then current tax law.On cross-examination, I noted that I had not used such a benefit before in valuing an S corporation. However, I did note that this benefit had been a point of negotiation between the AriZona parties and Nestle Waters, and was included in valuation calculations leading to a $2.9 billion offer (that was not finalized) in the months leading up to the valuation date.I also noted that while this synergy had been provided to the seller in the financial control valuation, all other potential synergies, including those from operating expenses or enhanced revenues or lower cost of capital, were specifically allocated to hypothetical buyers.The Court did not allow this benefit, noting that I have written that S corporations should not be worth more than C corporations. What I have long said is that S corporations should not be worth more than otherwise identical C corporations. The Court's decisions regarding the tax rate above assured that AriZona was valued at less than an otherwise identical C corporation. The decision regarding the tax amortization benefit denied the value impact of a benefit that was clearly already on the table in negotiations ongoing only a few months before the valuation date.The effect of not including the tax amortization benefit lowered the Court's conclusion of fair value by about 14% (about $336 million) relative to the $2.364 billion conclusion of financial control value in the Mercer Report.5. The Terminal Value EstimationThe final cash flow in the DCF method is the estimation of the terminal value, which represents the present value of then-remaining future cash flows at the end of the finite projection period.The Court rejected the terminal value estimation in the Ruback Report, which called for a liquidation of the business at the end of the ten year forecast period. The Court believed that AriZona was a company poised for long-term growth.The long-term growth rate assumption used in the terminal value estimation in the Mercer Report was 4.5%, which was the sum of long-term real growth and inflation, as discussed in the Mercer Report. The weighted average cost of capital was 10.8%, so the terminal multiple of net cash flow was [1 / (10.8% - 4.5%)], or an implied multiple of terminal year EBITDA of just under 9x.The Court accepted the terminal value estimation from the Mercer Report, noting that it might be too conservative.6. The Discount Rate (Weighted Average Cost of Capital)There was little development of the discount rate in the Ruback Report, which concluded with a weighted average cost of capital ("WACC") of 11.0%.The WACC was developed in the Mercer Report using a "build-up method" to reach an equity discount rate. The equity discount rate included consideration for company-specific risk associated with the centrality of Mr. Vultaggio to the Company's operations as well as risks associated with the sustainability of new product innovation.The cost of debt was estimated and a capital structure was assumed based on the (non-comparable per the Court) guideline public companies in the Mercer Report.The resulting WACC was 10.8% for the October 5, 2010 valuation date, which was accepted by the Court.7. "Key Man" DiscountAs noted above, the Mercer Report included consideration of Mr. Vultaggio's importance to the Company in the development of the discount rate. Pratt testified on behalf of Vultaggio regarding a key man discount, but none was employed in the Ruback Report.Given the testimony at trial about the importance of Vultaggio to the operations of AriZona, the Court believed that it was important for this to be considered in the valuation process. Pratt also testified that consideration for a key person discount could be included as an adjustment to the discount rate in a discounted cash flow method.The Court considered that the Mercer Report had made appropriate consideration of key man issues in the discount rate development, which was accepted as noted above.8. Outstanding Cash, Non-Operating Assets and DebtThe Court accepted the analysis of non-operating assets and the consideration of debt as presented in the Mercer Report. There was significant cash on hand at both valuation dates as well as other non-operating assets that were readily collectible. There was also some debt owed primarily to Vultaggio.The Ruback Report subtracted debt at the valuation date, but did not include cash or other non-operating assets in its conclusion. Rather, those assets were held for the ten years of the forecast period and then discounted for ten years to the present in the Ruback Report, which argued that the cash was needed for operations. Given the 11.0% WACC in the report, this effectively discounted the non-operating assets by 65%, or about $100 million.A specious argument was made in the Ruback Report that the cash was needed to pay for the valuation judgment. The Court saw clearly that the cash was a part of value at the valuation date and that payment of the valuation judgment was a separate issue.The Court observed that the net non-operating assets were $137.6 million at October 5, 2011 and $161.4 million at January 31, 2011. Both totals were derived from the Mercer Report.The Court's Financial Control ValueThe Court did not provide a separate section to develop its financial control value, so we will do so now for clarity. Figure 1 summarizes the discussion to this point. The economics of the Court's analysis can now be summarized in relationship with the original DCF valuation in the Mercer Report. As the preceding discussion shows, the Court accepted the Mercer Report's Financial Control conclusion with three exceptions: No weight was placed on the guideline public company method. This had the effect of increasing value by about 3%. So the beginning point of the Court's analysis was $2.443 billion, as shown in Figure 1.The Court changed the blended federal/state tax rate of 38% in the Mercer Report to the personal rate of 43.5% from the Ruback Report. This had the effect of decreasing the Court's conclusion by about 8%, or by $196 million.Finally, the Court did not allow the tax amortization benefit employed in the Mercer DCF analysis. This lowered the Court's conclusion by $336 million, or about 14%. Overall, my interpretation of the Court's financial control value was $1.911 billion. Relative to the $2.364 billion conclusion of financial control value in the Mercer Report, the Court's conclusion was lower by $453 million, or about 19%. The Court's financial control value of $1.991 billion is 4.7 times greater than the analogous conclusion in the Ruback Report of $426 million. I make the comparison at the financial control level because that's the level at which such comparisons should be made in a fair value matter in New York. I say that because courts, and this Court, often show an ability to understand the economics of valuations. Justice Driscoll certainly did that. But when it comes to the next assumption, the discount for lack of marketability, or DLOM, or marketability discount, the courts in New York make the rules. The only problem is that they don't tell appraisers or anyone what the rules are.9. The Marketability Discount (DLOM)The Court's treatment of the marketability discount does not make sense from my perspective as a business valuer and a businessman. The discussion of the marketability discount, which is a $478 million adjustment in the Court's analysis, consists of just over three pages.Because this marketability discount is such a large and important adjustment, I will spend a significant amount of space discussing it.The Pratt and Ruback ReportsThe Court's determination of fair value was clearly conducted at the financial control level of value. The beginning point for the Court's determination was the financial control values provided in the Mercer Report as of October 5, 2010. The methodology of the Ruback Report also yielded a conclusion at the financial control level of value.The Ruback Report cited two studies in developing the DLOM, the Longstaff Model and the Silber Study.11 The Ruback Report stated that the Longstaff Model provided an "upper bound" for marketability discounts, and it was ignored in the final conclusion regarding the marketability discount.The Silber study reported an average restricted stock discount of 34%, and this was used as the basis for the Ruback Report's conclusion of a 35% marketability discount.As pointed out in the Reply Report, this use of the average from the Silber Study was inappropriate and misleading.12The Silber Study broke its sample into two distinct populations, those with discounts greater than 35% and those with discounts less than 35%.The group with discounts greater than 35% had a mean discount of 54%, median prior year revenues of $13.9 million and median prior year loss of $1.4 million. This group had an average market capitalization of $34 million.The group with discounts less than 35% looked entirely different. The mean discount was a much lower 14%, average revenues were $65 million, with median prior year earnings of $3.2 million, and an average market capitalization of $75 million.Compared with the second group of the Silber Study, AriZona had revenues of approximately $1.0 billion and pro forma after-tax net income of approximately $100 million. Even using the Ruback Report's flawed equity valuation of $426 million (before discounts), AriZona would be among the most attractive companies in the second group, if not the most attractive. If detailed transactional information were available from the Silber Study, relevant comparisons might suggest that a premium (i.e., a negative discount) should be applied. The range of "discounts" in the Silber Study was from a minus 13% (a premium of 13%) to a discount of 84%. Given AriZona's attractiveness relative to the sample of companies studied, the Silber Study supports a marketability discount of zero percent. Pratt also testified that the appropriate marketability discount should have been 35%. The Pratt Report cited numerous minority interest studies and analyzed a number of factors, most of which applied to illiquid minority interests of companies, although he also testified that any DLOM should be based only on corporate or enterprise factors and not on shareholder level factors. Unfortunately, I did not get time during direct testimony to address Ruback's 35% DLOM. Counsel for AriZona certainly did not want to question me about it during their cross-examination of me.The Mercer ReportThe Mercer Report cited a number of New York cases in support of a recommended marketability discount of 0%. I will discuss those in the context of the analysis of the Court’s treatment below.The bottom line is that AriZona is a large, highly successful company in a niche in the beverage industry that many players, both in the beverage industry and outside it, would like to own. Graphically, this positioning was shown in the Mercer Report as follows: AriZona (and Ferolito) had had significant discussions with Coca-Cola, Nestle Waters, and Tata Tea in the months and years prior to the valuation date. These discussions yielded informal offers ranging from $2.9 billion to more than $4 billion for 100% of the AriZona Entities. The record was clear that Vultaggio did not want to sell his shares or the Company in total. He exhibited reluctance to complete any transaction leading to the valuation dates and did not cooperate to facilitate the sale of the Ferolito shares. Ultimately, there were no transactions leading to the valuation date. The Mercer Report referred to discussions like those noted above as indicative of the interest of capable buyers. This was one factor considered in concluding that the appropriate marketability discount was 0%. The Court's AnalysisThe Court began its analysis by stating:13At the outset, nearly all courts in New York that have considered the question of whether to apply a DLOM have answered in the affirmative.I knew trouble was coming when I read that sentence. The Court then went on:14The instant case is readily distinguishable from each of the three cases upon which Ferolito relies in support of his claim that there should not be any DLOM at all. [emphasis added]I’m not a lawyer, but it seems to beg the question to begin an analysis by saying that nearly all courts have said positive marketability discounts were appropriate as a basis for applying one in the case of AriZona. Every case is fact-dependent. The fact is, there are a growing number of New York fair value decisions where 0% or very small marketability discounts have been concluded. This should make it important to reference at least some of them to see how AriZona compares.I testified in Giaimo, which involved two real estate holding companies. In that case, a special master concluded that the appropriate marketability discount was 0%.15 The 0% discount was affirmed by the New York Supreme Court, although using only a portion of the logic that I testified about. On appeal, the marketability discount was concluded to be 16%.16I also testified in the case Man Choi Chiuand42-52 Northern Boulevard, LLC v. Winston Chiu, involving another real estate holding company.17 In that case, the New York Supreme Court held that a 0% marketability discount was appropriate. That decision was left untouched in the appeal of the matter.As we will see, there are other 0% marketability discount cases, some of which are more relevant to AriZona than real estate holding companies.The Court said that Ferolito (Mercer) relied on three cases in support of no marketability discount. There were actually six cases analyzed in the Mercer Report from business and valuation perspectives.Friedman v. Beway18Beway was cited in the Mercer Report in support of the selection of the control level of value. Beway was cited in the early "General Principles of Valuation" section of the Court’s decision, but it was not cited in the Court's short discussion of the marketability discount. However, Beway itself is instructive regarding the applicability of a marketability discount, at least from a logical standpoint. Key citations were included in the discussion. Beway is quoted in the Mercer Report to illustrate important guidance in fair value determinations:"[I]n fixing fair value, courts should determine the minority shareholder's proportionate interest in the going concern value of the corporation as a whole, that is, ‘what a willing purchaser, in an arm's length transaction, would offer for the corporation as an operating business.'"This is the same quotation found at the beginning of this analysis regarding the appropriate level of value. Beway addresses the applicability of a minority discount:"[a] minority discount would necessarily deprive minority shareholders of their proportionate interest in a going concern,"This is important because such a discount:"would result in minority shares being valued below that of majority shares, thus violating our mandate of equal treatment of all shares of the same class in minority stockholder buyouts."Beway also argues against the unjust enrichment that would occur if a minority discount were allowed in a New York fair value determination."to fail to accord to a minority shareholder the full proportionate value of his [or her] shares imposes a penalty for lack of control, and unfairly enriches the majority stockholders who may reap a windfall from the appraisal process by cashing out a dissenting shareholder."Again, I'm not a lawyer, but the economic effect of applying a marketability discount is to lower the price below that which "a willing purchaser, in an arm's length transaction, would offer" for a business as a going concern.Further, the application of marketability discount results in "minority shares being valued below that of majority shares" and therefore violates the principle that "all shares of the same class" be treated equally.Finally regarding these quotes, the application of a marketability discount provides a windfall to control shareholders by imposing "a penalty for lack of control," because no controlling shareholder would ever sell his or her shares based on a discount for lack of marketability. We will see the effect of this penalty below.Beway, unfortunately, is inconsistent on its face in arguing strongly against the application of a minority discount while calling for consideration of a marketability discount, which, if applied, undermines the very principles that the case espouses. Obviously, that is my opinion from business and valuation perspectives. I have no legal opinions.Matter of Walt's Submarine Sandwiches, Inc.19The Court attempted to distinguish Walt's Submarine Sandwiches, which provided for a 0% marketability discount, from AriZona. In Walt's Submarine Sandwiches, "a DLOM was not appropriate where there was testimony of increased profits, expansion and 120 responses to a 'for sale' advertisement in the Wall Street Journal."First, there was adequate testimony of "increased profits and expansion" for AriZona leading to the valuation dates (covered above). The Court seemed to think that because there were a "geometrically smaller number of expressions of interest for AriZona", this is not a valid comparison from a business perspective. However, companies like AriZona are not sold through advertisements in the Wall Street Journal or anywhere. Large companies are carefully marketed by qualified professionals to limited universes of carefully selected financial and strategic buyers. There was substantial testimony from investment bankers regarding the attractiveness and marketability of AriZona.The Mercer Report stated about Walt's Submarine Sandwiches specifically, following significant discussion regarding the attractiveness and marketability of AriZona:20In Matter of Walt's Submarine Sandwiches, the Court rejected application of a marketability discount, finding that: "The record, including testimony of increased profits, expansion and 120 responses to a 'for sale' advertisement in The Wall Street Journal, amply supports a finding of respondent's marketability." If offered for sale, multiple potential acquirers would be interested in acquiring the AriZona Entities.The AriZona Court's analysis of Walt's Submarine Sandwiches, in my opinion from a business perspective, fails to demonstrate that the relevant facts are "readily distinguishable" from AriZona.Ruggiero v. Ruggiero21The AriZona Court noted that in Ruggiero, "there was 'insufficient explanation' to support a DLOM, which is far from the case here." That's the entire distinction made. If we look at the decision in Ruggiero, we see something different:22The sole issue the Court had with Mr. Glazer's explanation was his 20% discount for lack of marketability for which he did not provide sufficient explanation. In this sense the Court agreed with Plaintiff's expert that Zan's does constitute a somewhat unique niche business. Thus, the Court removed…the deduction for lack of marketability.One expert did not provide sufficient explanation for a 20% marketability discount. The other described the company as a "somewhat unique niche business," and apparently suggested a 0% marketability discount. The Ruggiero Court agreed with that characterization, and removed the marketability discount.The AriZona Court also noted that Ruggiero was not a BCL § 1118 case. This would appear to be a distinction without a difference because Beway instructs that the same valuation principles hold for BCL § 623 cases.In the Mercer Report, it was noted:23In Ruggiero v. Ruggiero, the Court concluded that no marketability discount was appropriate since the subject business constituted "a somewhat unique niche business." Among the unique attributes of the AriZona Entities is the fact that it is one of only four (and the only private) available U.S. non-alcoholic beverage systems with scale available to potential acquirers.The AriZona Court's analysis of Ruggiero, in my opinion from a business perspective, fails to demonstrate that the relevant facts are "readily distinguishable" from AriZona.O'Brien v. Academe Paving, Inc.24The AriZona Court's entire dismissal of O'Brien v. Academe Paving is in a single sentence: "Finally, in O'Brien v. Academe Paving, Inc. (citations omitted) the trial court appears to have applied an impermissible minority discount, rather than a DLOM." 25The O'Brien Court did refuse to allow an impermissible minority discount, citing the same passage from Beway noted above. Unfortunately, the characterization of the discussion regarding the DLOM would appear to be incorrect.The Court in O'Brien quoted Beway about the appropriateness of consideration of marketability discounts and then noted:The Court continued, in that same decision [Beway], and repeats here, that marketability discounts for close corporations (such as these here) are entirely proper if it is a factor used in valuing the corporation as a whole, not just a minority interest. 26At several points, the O'Brien Court stated that Academe/JOB was a very desirable and marketable commodity within the paving industry. The purpose of valuations conducted near the valuation date was to assist with a potential sale of the business. The business was marketable, attractive and was for sale.The O'Brien Court concluded regarding the marketability discount:As Mr. Griswold saw no need to factor an illiquidity discount into his analysis of the "enterprise value" of Academe/JOB for either April or November of 1999, so the Court sees no need to do so now.It should be clear that the application of a 0% marketability discount in O'Brien v. Academe Paving was an intentional decision by that Court based on the facts and circumstances of the case.The analysis in the Mercer Report stated the following about O'Brien:In O'Brien v. Academe Paving, Inc. the Court noted that marketability discounts are appropriate in fair value determinations in cases for which "the reduction of value of close corporations is thought to be necessary to reflect the (theoretical) circumstance that no 'market' buyer would want to buy into such a corporation, even if shareholders were willing to sell their interests (which, under most circumstances, they are not)." Noting that, in a sale of the subject business, petitioners' shares would not be subject to discount, the Court concluded that, since the subject company was "a very desirable/marketable commodity" within its industry, the appropriate marketability discount was 0%. The attractiveness and desirability of the AriZona Entities to potential acquirers has been discussed throughout this report.27The AriZona Court's analysis of O'Brien v. Academe Paving, in my opinion from a business perspective, fails to demonstrate that the relevant facts are "readily distinguishable" from AriZona.The Mercer Report discussed two other cases.In Quill v. Cathedral Corp., the Court noted that the receipt of offers for the subject business (and a subsequent sale at the asking price within a reasonable period of time) indicated that "the actual sales price received reflected any marketability discount and that no further deduction should be made from the value of petitioners' shares."28 The Supreme Court's reasoning was upheld on appeal.29 We should note that there was a second, apparently less marketable company involved in this litigation. For that company, the Supreme Court applied a 15% marketability discount, which was also upheld on appeal. With respect to the AriZona Entities, the conclusion of fair value is consistent with the offers from potential acquirers discussed previously in this report.30and,In Adelstein v. Finest Food Distributing Co.,31 the Court determined that a 5% marketability discount was appropriate for the subject business by reference to assumed transaction costs involved in a sale. As a percentage of the sales price, transaction costs are generally inversely related to the amount of the proceeds. In the event of the sale of a multi-billion company like AriZona, one would anticipate transaction costs to be much less than 5% of the purchase price.32Another case was mentioned by the AriZona Court, that of Zelouf International Corp. v. Zelouf, which was published shortly before the decision in AriZona.33 In that case, Justice Kornreich did not apply a marketability discount. The AriZona Court noted that "as readily demonstrated by the stalled Nestle negotiations, the very reasons for a DLOM here have resulted in – or are at least strongly correlated with – the failure of Ferolito to sell his shares prior to the proceeding."Zelouf actually stands for another principle (as I read it from business and valuation perspectives), that the lack of desire on the part of controlling shareholders to sell, potentially ever, should not be the cause for imposing an illiquidity discount on the dissenters (or, by inference, on Ferolito in the AriZona matter). Peter Mahler, writer of the well-known New York Business Divorce Blog, wrote the following:Justice Kornreich found the risk of illiquidity associated with the company "more theoretical than real," explaining there was little or no likelihood the controlling shareholders would sell the company, i.e, themselves would incur illiquidity risk upon sale. Imposing DLOM in valuing the dissenting shareholder's stake, therefore, would be tantamount to levying a prohibited discount for lack of control a/k/a minority discount.34The AriZona Court distinguished this matter from Zelouf based on stalled Nestle negotiations involving Ferolito. In Zelouf, Justice Kornreich accepted a 0% marketability discount because the controlling shareholders did not want to sell, potentially ever. The logic was that if the controlling shareholders would never suffer from illiquidity, then the dissenting shareholder should not be charged with a marketability discount. Vultaggio did not want to sell at all and was very clear about that in both word and actions.A further development in Zelouf was published December 22, 2014.35   In this supplemental decision, Justice Kornreich made the following statements:[N]o New York appellate court has ever held that a DLOM must be applied to a fair value appraisal of a closely held company. On the contrary, the Court of Appeals has held that "there is no single formula for mechanical application." Matter of Seagroatt Floral Co., Inc., 78 NY2d 439, 445 (1991). Indeed, the Court of Appeals recognizes that "[v]aluing a closely held corporation is not an exact science" because such corporations “by their nature contradict the concept of a market' value." Id. at 446. As set forth in the Decision, since Danny is not likely to give up control of the Company, Nahal should not recover less due to possible illiquidity costs in the event of a sale that is not likely to occur. [emphasis added]And further:[I]n this case, under the unique set of facts set forth in the Decision, applying a DLOM is unfair. This court's understanding of the applicable precedent is that, while many corporate valuation principles ought to guide this court's analysis, this court's role is not to blithely apply formalistic and buzzwordy principles so the resulting valuation is cloaked with an air of financial professionalism. To be sure, sound valuation principles ought to be and indeed were utilized in computing the Company's value (i.e., the court's adoption of most of Vannucci's valuation). Nonetheless, the gravamen of the court's valuation is fairness, a notion that is undefined, making it a classic question of fact for the court. Fairness, in this court's view, necessarily requires contextualizing the applicable valuation principles to the actual company being valued, as opposed to merely deciding a priori, and in a vacuum, that certain adjustments must be part of the court's calculus. From this perspective, the court reached its conclusion that an application of a DLOM here would be tantamount to the imposition of a minority discount. Consequently, the court finds it fairer to avoid applying a minority discount at all costs rather than ensuring that all hypothetical liquidity risks are accounted for. [Citation omitted.] [emphasis added]Justice Kornreich went on to say that if forced to impose a marketability discount, it would be 10%, citing another recent New York fair value case, Cortes v. 3A N. Park Ave Rest Corp.36 Suffice it to say, Zelouf is not "readily distinguishable" from the AriZona matter, at least in my opinion from business and valuation perspectives. Rather, the logic of Zelouf supports a 0% marketability discount, since it was the actions of the controlling shareholder, Vultaggio, that caused Ferolito's sale negotiations to break down.The AriZona Court went on to agree with Vultaggio that their claims justified "some semblance of a discount." Those bases included the following:the fact that AriZona did not have audited financial statements for many years prior to the valuation datethe extensive litigation between the shareholders,the uncertainty about the company's S Corporation status,the transfer restrictions in the Owner's Agreement. These issues do not, in my opinion, justify a marketability discount of 25% for AriZona, as will be seen through the Court's own analysis.Testimony showed that absent shareholder fighting, AriZona's financial statements could readily be audited. The reasons for the lack of a completed audit stemmed from the litigation at hand. The Court stated: "First, as Gelling's testimony established, AriZona's financial statements can be readily audited, particularly when the shareholders are no longer battling with each other." (emphasis added)Importantly, the litigation between the two shareholders would be terminated by the very case at hand. The Court stated: "Second, as credibly explained by Ferolito's investment banker Rita Keskinyan, the litigation between the two shareholders would necessarily cease when one shareholder's interests are acquired." (emphasis added)And the litigation would surely cease if 100% of the Company were sold as a "going concern" in the hypothetical transaction contemplated by Beway.The so-called "uncertainty about the company's S-Corporations status" was likely immaterial. The Court stated: "Third, the uncertainty about the company's S-Corporation status is, at most, a scenario about which reasonable minds have differed." (emphasis added)Further, no buyer of AriZona would be concerned about the S corporation status. The buyer would only purchase assets if there were any concern at all. Any remaining issues re S corporation status would be a problem for the remaining owners of shell S Corporation (i.e., after assets are sold), and not a problem for the purchaser, who bought assets.Transfer restrictions on interests in a company's equity in an Owner's Agreement should logically have no impact on the value of 100% of the equity of a business sold as a going concern, which is the standard from Beway, which states that such restrictions should be "literally inapplicable." The AriZona Court undermined its own logic for a substantial marketability discount in its own analysis, at least as I read the decision from business and valuation perspectives. I think that this discussion shows that a 25% DLOM for an attractive, saleable company like AriZona, is excessive and unreasonable, or, to use Justice Kornreich's term, perhaps unfair.DLOM and Prejudgment InterestThe combined impact of the three changes to assumptions in the Mercer Report's financial control analysis lowered the Court's adjusted financial control value to $1.911 billion (from $2.364 billion), which was derived in Figure 1 above. Figure 2 picks up at that point. The Court imposed a 25% marketability discount. What does that mean? Well, it lowered value by some $478 million. That is a tremendous price for so-called lack of marketability or illiquidity, particularly given the obvious and demonstrable desire of capable buyers to acquire AriZona. I seldom use words like that in writing, but it is unavoidable. The conclusion of financial control value was lowered from $1.911 billion to $1.433 billion, which was the Court's conclusion of fair value in AriZona. For context, a marketability discount of 5% was allowed in the Adelstein v. Finest Food Distributing Co. based on assumed transaction costs on a sale of the business. As noted above and in the Mercer Report, with a company the size of AriZona, such transaction costs would be substantially lower than 5%. A 5% marketability discount would provide for almost $100 million of transaction costs in an actual sale of Arizona at the Court's financial control value of $1.911 billion. That would, in my opinion, be quite excessive in itself. At this point, we see that the Court found that prejudgment interest was due Ferolito because of the wait between the October 2010 valuation date and the October 2014 decision date. The prejudgment interest, which was set at 9%, continued based on the decision until the matter was resolved. Prejudgment interest at a simple interest rate of 9% per year amounts to $129 million on a base fair value of $1.433 billion. In the four years between the valuation and decision dates, the accrual of interest raised the Court's conclusion to $1.949 billion, as estimated in Figure 2. The value of the combined Ferolito 50% interest in AriZona based on the conclusion of fair value plus prejudgment interest was therefore $975 billion, which was to accrue prejudgment interest at the rate of 9% (simple), or $64.5 million per year (or half of $129 million on 100% of the concluded fair value). These are big numbers, but AriZona is a big and valuable private company. An Impermissible Minority Discount?The Court performed its analysis and developed a conclusion of fair value at the financial control level of value of $1.911 billion. It then took a 25% marketability discount. We examined prejudgment interest in Figure 2. However, prejudgment interest is not part of value. It is interest, or payment for waiting from October 2010 (valuation date) to October 2014 (decision date) to receive the judicial determination of fair value.We return to examining only the conclusion of fair value before the imposition of prejudgment interest in Figure 3. Assume with me that the conclusion of strategic value in the Mercer Report of $3.204 billion is reasonable. In a real transaction, corporate tax rates would be used by real market participants and the tax amortization benefit would be considered in the negotiations leading to a transaction. I am not arguing with the Court about the decision to disregard strategic control value in favor of financial control value, but it is important to see the impact of decisions and examine them in that light. As seen above, there is a $1.293 billion discount from the strategic control value to the Court's financial control value. In the absence of litigation, Ferolito and Vultaggio each owns half of the option value of selling the company and receiving their respective shares of strategic control value. The decision to move to financial control reduces the Ferolito share by $647 million, which is a direct addition to the Vultaggio option value. We will use this result below. The Court imposed a 25% marketability discount to its concluded financial control value of $1.911 billion, yielding a resulting conclusion of fair value of $1.433 billion. However, the focus of the analysis is on the marketability discount of 25%, or $478 million dollars. Figure 4 focuses only on financial control value. Figure 4 begins with the Court's concluded financial control value of $1.911 billion. Remember, value is value and interest is interest, so to understand the value transfers involved in the Court's analysis, we have to focus on financial control value. Ferolito and Vultaggio share in financial control value at 50% each. Their pro rata shares are therefore $956 million each, or half of $1.911 billion each. The Court imposed a 25% marketability discount, so the Ferolito share is reduced by $239 million, yielding an indication of fair value of $717 million, or 50% of the Court's after DLOM value conclusion of $1.433 billion (Figure 3). The results get interesting here. While Ferolito's value is reduced by the marketability discount, Vultaggio's value is increased by exactly the same amount. Vultaggio's share of the Court's financial control value is $1.194 billion, or 62.5% of financial control value of $1.911 billion. Vultaggio's $717 million share represents only 37.5% of that value. The result of the imposition of a 25% marketability discount is to transfer $478 million of value to the Vultaggio column, resulting in a 66.7% premium in value for Vultaggio. In other words, the imposition of the marketability discount at the enterprise level ($478 million) resulted in a shift in value of that entire amount to Vultaggio's 50% interest. The imposition of a marketability discount of 25% results in a dollar-for-dollar penalty in value for the seller in a fair value case where the ownership is 50%-50%. What this boils down to deserves highlighting: Mathematically and practically, the imposition of a minority discount would do exactly the same thing as the imposition of a marketability discount. However, transferring value by imposing a minority interest discount is forbidden by Beway. If transferring value from the minority (or non-controlling) owners to the controlling owners is forbidden on the one hand (i.e., a minority discount), it would seem that the other hand (i.e., the marketability discount) would be forbidden as well. From the viewpoint of the non-controlling shareholder, there is no distinction – value transferred to the controlling owner(s) is value transferred by whatever name it is given.I'm reminded of the father who told his son not to hit his sister after he was caught in the act. He stopped, but a few minutes later, he kicked her. When his father asked why he had done that, he said because you didn't tell me not to kick her. Well, the New York courts say emphatically that you can't hit your sister (i.e., by imposing a minority discount). But then the father (New York appellate courts) say you can kick her (by imposing a marketability discount). No wonder the kids (judges, lawyers, and business appraisers) are confused.This is an issue that desperately needs clear appellate court guidance in New York.In Figure 5, we see that there is countervailing logic against the marketability discount, because given that the Court in the AriZona matter selected the financial control level of value rather than the strategic level, potential value is definitely transferred to Vultaggio in this case and controlling owners in general when marketability discounts are applied. Figure 5 examines both the potential shift in value in moving from strategic to financial control as well as the actual shift in value by imposing a 25% marketability discount in the AriZona matter. In Figure 5, we again begin with the strategic control value from the Mercer Report of $3.204 billion. Line 1. Ferolito and Vultaggio each share, while they are 50%-50% owners, this potential value (or option), or $1.602 billion each in value. We calculated the discount in potential value from the strategic level down to Court's financial control to be $1.293 billion (i.e., from $3.204 billion down to $1.911 billion) in Figure 3.Line 2. This results in a loss of potential value of $647 million (half of the discount from Strategic Control to Financial Control) for Ferolito, which is accretive to value to Vultaggio by exactly the same amount. What that means is that, at least theoretically, the day after the settlement, Vultaggio could sell the Company for $3.204 billion and reap a substantial windfall. That potential windfall is the $647 million discount for Ferolito that is added to the Vultaggio column.Line 3. The financial control value for Ferolito is $956 million. In practical terms, Vultaggio would receive $3.204 billion in the hypothetical sale and then pay Ferolito at the $956 million financial control value (or repay the lender), leaving him with $2.249 billion. This amount is 2.4 times greater than the financial control value accorded to Ferolito.Line 4. At this point, we apply the Court's 25% marketability discount in the Ferolito column. The way things work, this is a direct shift of an equivalent amount to Vultaggio.Line 5. The concluded fair value for the 50% Ferolito share of AriZona is $717 million. This compares to the concluded potential value for Vultaggio of $2.488 billion, or 3.5 times greater.I am not arguing for the use of strategic control value in New York fair value cases. That is a matter for New York appellate courts to decide. However, I am suggesting that for the potential benefit of strategic value that applies in operating business cases for remaining owners, equity (dare I use that word) could call for the elimination of the marketability discount in New York fair value cases.Without providing detailed evidence at this point, I can safely say that the great majority of jurisdictions in the United States have reached this conclusion.Concluding ThoughtsThis has been a lengthy analysis. Let's conclude with a few highlights:In my opinion, at least, the logic supporting a marketability discount of 0% for attractive, marketable companies, and relevant comparisons to AriZona, should have supported the 0% conclusion for the marketability discount in the Mercer Report in New York fair value cases.The case law logic supporting a minority discount of 0% in selected New York cases would also, if applied consistently, support a 0% marketability discount for an attractive, saleable company like AriZona.In this matter, any valuation discount, whether a minority discount or a marketability discount, has the effect of transferring value directly from the non-controlling owner(s) to the controlling owner(s).As shown in this analysis, the selection of financial control as the appropriate level of value for an operating company like AriZona already provides a potential “windfall” for controlling shareholders. I'm not suggesting that any court should order a sale of a company to achieve this value or select strategic value as the appropriate level of value for fair value. However, I do suggest that it is an equitable issue that could or should be considered in fair value determinations in New York.Lastly for this summary, prejudgment interest is not value as of a valuation date. We cannot reasonably look at the Court's conclusion, including interest, as the conclusion of fair value. That conclusion represents fair value plus prejudgment interest, and interest is interest, not value. The enormous transfer of value and potential value that occurred with this decision is masked by thinking that the final conclusion, including interest, represents fair value. Fair value was – and had to be – determined at the valuation date of October 5, 2010. In the final analysis, the Court substantially agreed with the DCF method as employed in the Mercer Report, differing only on three assumptions. The Court then applied a marketability discount of 25%, which, in my opinion and based on the analysis above, was not differentiated to AriZona and was not justified. In fact, it was undermined by the Court's own analysis. The good news is that the matter has been settled between the parties. A long and contentious period of litigation has ended. The settlement has not been made public, and that likely will not occur. The bad news is that the Court of Appeals in New York will miss an excellent opportunity to reexamine the marketability discount issue. ENDNOTESJohn M. Ferolito and JMF Investments Holdings, Inc., Plaintiffs, against AriZona Beverages USA LLC, AZ National Distributors LLC, AriZona Beverage Company LLC, Defendants, In the Matter of the Application of John M. Ferolito, the Holder of More Than 20 Percent of All Outstanding Shares of Beverage Marketing, USA, Inc., Petitioner, For the Dissolution of Beverage Marketing, USA, Inc., John M. Ferolito and the John Ferolito, Jr. Grantor Trust (John M. Ferolito and Carolyn Ferolito as Co-Trustees), both individually and derivatively on behalf of Beverage Marketing USA, Inc., Plaintiffs, against Domenick J. Vultaggio and David Menashi, Defendants. New York Supreme Court, Nassau County, No. 004058-12. ("Ferolito v. Vultaggio")Others have written about the AriZona Matter, including:Peter Mahler, New York Corporate Divorce Blog, "Court Rejects Potential Acquirers' Expressions of Interest, Relies Solely on DCF Method to Determine Fair Value of 50% Interest in AriZona Iced Tea," October 27, 2014Gilbert E Matthews (Parts I and II) and Michelle Patterson (Part II):, Financial Valuation and Litigation Expert, "How the Court Undervalued the Plaintiffs' Equity in Ferolito v. AriZona Beverages:""Part I: Tax-Affecting S Corporation Earnings" (April/May 2015)"Part II: Ferolito and the Application of DLOM in New York Fair Value Cases" (June/July 2015).Friedman v. Beway Realty Corp., 87 N.Y.2d 161, 168 (1995) (emphasis in original) (quoting Matter of Pace Photographers, Ltd., 71 N.Y.2d 737, 748 (1988)).Ferolito v. Vultaggio.Expert Report of Richard S. Ruback, dated February 17, 2014, with valuation conclusions as of December 31, 2010 ("the Ruback Report"), page 4.Ferolito v. Vultaggio.Ferolito v. Vultaggio.The forecasted growth in the Mercer Report for financial control was actually at a CAGR of 7.7%. The Court's reference to a 10.2% CAGR actually applied to Mercer's strategic control value, which considered the ability of a strategic partner to enhance growth. Both forecasts were provided in the Bellas Report previously mentioned.Ferolito v. Vultaggio.Pratt, Shannon P., Valuing a Business Fifth Edition (McGraw Hill, 2008), pp. 618-619.Francis A. Longstaff. "How Much Can Marketability Affect Security Values?" The Journal of Finance, December 1995, Vol. 50, No. 5, pages 1767-1774, and William L. Silber. "Discounts on Restricted Stock: The Impact of Illiquidity on Stock Prices." Financial Analysts Journal, July August 1991, pages 60-64.Citing an analysis prepared by Mercer in a book published in 1997. Mercer, Z. Christopher, Quantifying Marketability Discounts (Peabody Publishing, 1994), pages 63-66.Ferolito v. Vultaggio.Ferolito v. Vultaggio.Matter of Giaimo v. Vitale, 2011 NY Slip Op 50714(U) (Sup. Ct. NY County).Matter of Giaimo v. Vitale, 2012 NY Slip Op 08778 [101AD3d 523].Man Choi Chiu and 42-52 Northern Boulevard, LLC v Winston Chiu Index Nos. 21905/07, 25275/07.Beway v. Friedman.Matter of Walt's Submarine Sandwiches, 173 A.D.2d 980, 981 (3d Dep't 1991).The Mercer Report, Master Page 105.Ruggiero v. Ruggiero, Index No. 36299-2012 (2013).The Mercer Report, Master Page 104.The Mercer Report, Master Page 104.O'Brien v. Academe Paving, Inc., Index No. 99-2594 RJI No. 99-1794-M, at 13-14 (Sup. Ct. Broom Cnty. 2000).Ferolito v. Vultaggio.O'Brien v. Academe Paving, Inc., Index No. 99-2594 RJI No. 99-1794-M, at 13-14 (Sup. Ct. Broom Cnty. 2000).The Mercer Report, Master Page 104.Quill v. Cathedral Corp., RJI 10-90-2887, at 8 (Sup. Ct. Columbia Cnty, June 8, 1993).Quill v. Cathedral Corp. 215 A.D.2d 960 (3d Dep't 1995).The Mercer Report, Master Page 104.Adelstein v. Finest Food Distributing Co., 2011 WL 6738941 (N.Y.Sup.), 2011 N.Y. Slip Op. 33256(U) (Sup. Ct. Queens Cnty. Nov. 3, 2011).Mercer Report, Master Page 105.Zelouf International Corp. v Zelouf, 2014 NY Slip Op 51462(U) [Sup Ct, NY County Oct. 6, 2014].Peter Mahler, New York Business Divorce Blog, "Court's Rejection of Marketability Discount in Zelouf Case Guided by Fairness, Not 'Formalistic and Buzzwordy Principles'," January 5, 2015.Zelouf International Corp. v. Zelouf, Index 653652/2013 (Dec. 22, 2014).Cortes v 3A N. Park Ave Rest Corp., 2014 WL 5486477 (Sup Ct, Kings County Oct. 29, 2014).
Statutory Fair Value
Statutory Fair Value
Statutory “fair value” is the standard of value for valuation in the dissenters’ rights and shareholder oppression statutes of the majority of states. Disagreements over the applicability (or not) of certain valuation premiums or discounts provide the source of significant differences of opinion between counsel for dissenting shareholders and, unfortunately, between business appraisers. However, in this whitepaper on statutory fair value, we hope to outline sufficient valuation and finance theory so we can begin to examine cases, i.e., judicial interpretations of what fair value means. With the proper background, we will be able to understand and to interpret what the courts have said in the context of valuation theory.This e-book consists of a series of posts originally published on the blog Valuation Speak between February 2011 and January 2012. 
Mercer Capital’s Value Matters 2015-03
Mercer Capital’s Value Matters® 2015-03
New York’s Largest Corporate Dissolution Case | AriZona Iced Tea Tea’d Up for Appellate Review, But It Won’t Happen Owners
Mercer Capital’s Value Matters 2015-02
Mercer Capital’s Value Matters® 2015-02
25 Questions for Business Owners
Mercer Capital’s Value-Matters 2015-01
Mercer Capital’s Value-Matters® 2015-01
Managing Private Company Wealth is a Big Deal
The Level of Value Why Estate Planners Need to Understand This Critical Valuation Element of a Buy Sell Agreement
The Level of Value: Why Estate Planners Need to Understand This Critical Valuation Element of a Buy Sell Agreement
We have preached for several years here at Mercer Capital that all businesses with more than one shareholder should have a current, well-written buy-sell agreement.
Mercer Capital’s Value Matters 2013-03
Mercer Capital’s Value Matters® 2013-03
Your Business Will Change Hands: Important Valuation Concepts to Understand
Mercer Capital’s Value Matters 2013-01
Mercer Capital’s Value Matters® 2013-01
The Level of Value: Why Estate Planners Need to Understand This Critical Valuation Element of a Buy-Sell Agreement
Financial vs. Strategic Buyers
Financial vs. Strategic Buyers
The terms "Financial Buyer" and/or "Strategic Buyer" frequently arise in discussions about investment banking activities, particularly when discussing the sale of a business. This article describes some of the characteristics of each type of buyer, and briefly discusses potential situations in which one might be more appropriate than the other.
Multiple Appraiser Process Buy-Sell Agreements
Multiple Appraiser Process Buy-Sell Agreements
The interests of shareholders (or former shareholders) and corporations (and remaining shareholders) often diverge when buy-sell agreements are triggered.
Mercer Capital’s Value Matters 2009-09
Mercer Capital’s Value Matters® 2009-09
The Six Defining Elements of a Process Buy-Sell Agreement
Mercer Capital’s Value Matters 2009-06
Mercer Capital’s Value Matters® 2009-06
Business Value During & After the Recession
Mercer Capital’s Value Matters 2008-05
Mercer Capital’s Value Matters® 2008-05
Treatment of Life Insurance Proceeds in Buy-Sell Agreement Valuation
Mercer Capital’s Value Matters 2008-04
Mercer Capital’s Value Matters® 2008-04
Customary and Not-So-Customary Services in the Litigation Arena
Mercer Capital’s Value Matters 2007-06
Mercer Capital’s Value Matters® 2007-06
Palm, Inc. – Leveraged Recapitalizations and Business Value
Mercer Capital’s Value Matters 2007-05
Mercer Capital’s Value Matters® 2007-05
Often Overlooked Yet Important Items in Process Buy-Sell Agreements
Mercer Capital’s Value Matters 2007-01
Mercer Capital’s Value Matters® 2007-01
Buy-Sell Agreements: Two and a Tie-Breaker
Mercer Capital’s Value Matters 2006-12
Mercer Capital’s Value Matters® 2006-12
Multiple Appraiser Process Buy-Sell Agreements
Mercer Capital’s Value Matters 2006-11
Mercer Capital’s Value Matters® 2006-11
Life Insurance Proceeds in Valuation for Buy-Sell Agreements
Mercer Capital’s Value Matters 2006-08
Mercer Capital’s Value Matters® 2006-08
IRS Code Section 409A and Valuation
Mercer Capital’s Value Matters 2006-01
Mercer Capital’s Value Matters® 2006-01
Private Initial Offerings
Mercer Capital’s Value Matters 2005-09
Mercer Capital’s Value Matters® 2005-09
Sprint Nextel and Nextel Partners: What is Fair Market Value?
Mercer Capital’s Value Matters 2005-08
Mercer Capital’s Value Matters® 2005-08
Your Corporate Buy-Sell Agreement: Ticking Time Bomb or Reasonable Resolution?
Mercer Capital’s Value Matters 2005-07
Mercer Capital’s Value Matters® 2005-07
Embedded Capital Gains, One More Time: Estate of Jelke v. Commissioner
Mercer Capital’s Value Matters 2005-06
Mercer Capital’s Value Matters® 2005-06
Corporate Value Engineering: Is Your Business Ready for Sale?™
Mercer Capital’s Value Matters 2005-05
Mercer Capital’s Value Matters® 2005-05
What We DO Is More Important Than What We SAY
Mercer Capital’s Value Matters 2005-04
 Mercer Capital’s Value Matters® 2005-04
Announcing a New Blog – ‘Mercer on Value
Mercer Capital’s Value Matters 2005-03
Mercer Capital’s Value Matters® 2005-03
What’s Fair is Fair?
Mercer Capital’s Value Matters 2005-02
Mercer Capital’s Value Matters® 2005-02
When is Fair Market Value Determined? Estate of Helen M. Noble v. Commissioner